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Netflix Stock Rises Amid Ad-Tier Subscriber Growth. What’s Got Wall Street Excited.
Barrons.com· 1 hour agoThe streaming platform announced the news during so-called upfronts, the negotiations held in late...
Netflix Xmas NFL Games Projected To Earn $185M In Ad Revenue: Analyst
MediaPost· 15 hours agoNFL's deal to give Netflix two high-profile exclusive Christmas Day games will be a major boost for its advertising-sales effort. This could generate $185 million in combined ...
Netflix is becoming an ad-tech company
Engadget· 2 hours agoThe ad-supported plan is reportedly getting 40 percent of new signups, with it having 15 million users just six months ago, in November. The streaming...
Netflix Ad-Supported Plan Crosses 40 Million Monthly Active Users
Gadgets 360· 6 hours agoIn the fourth quarter, the majority of gross subscriber additions for the streaming industry came...
Netflix Upfront: New Ad-Tech Platform, Partnership Deals
MediaPost· 15 hours agoNetflix made a number of announcements in its upfront presentation on Wednesday, including starting up its own advertising-technology platform and partnerships with demand-side ...
A better approach to B2B lead gen in 2024
Search Engine Land· 1 hour agoWhether you’re retargeting content engagers or focused on accounts that have engaged with sales in some way or piped-in audiences from tools like...
Netflix: A Resilient Giant
GuruFocus.com via Yahoo Finance· 1 hour agoIn return, Netflix should be able to generate advertising revenue, consequently diversifying its revenue base. Initial estimates indicate advertising...
Getting started with Google Ads, Google's advertising service once known as AdWords: What it is, how...
Business Insider· 2 days agoGoogle Ads was initially launched as Google AdWords, then renamed and revamped in recent years....
Microsoft stoops to new low with ads in Windows 11, as PC Manager tool suggests your system needs...
TechRadar· 2 hours agoPC Manager is a Microsoft utility available in some regions that enables you to get a handle on...
Samsung Takes Aim at Apple's Controversial iPad Ad: 'We Would Never'
PC Magazine· 49 minutes agoSamsung has released a short video in response to Apple's heavily criticized iPad spot, claiming it...