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1 Growth Stock Down 88% to Buy Right Now
Motley Fool via Yahoo Finance· 1 day agoThat's a 16% improvement over 2023's connected TV advertising tally, accelerating from 2023's growth pace of 15%. It matters simply because 85% of Roku's...
CNN Will Buck Tradition and Put Commercial Breaks in Biden-Trump Presidential Debate
Variety via Yahoo News· 3 days agoPresident Joe Biden and former President Donald Trump are likely to interrupt one another during...
Attention to Connected TV Ads Grew in Q1, TVision Study Finds
Next TV via Yahoo News· 3 days agoThe top show for the quarter was Season 2 of Amazon Prime Video...minutes getting a 50.8% attention...
The definitive best adverts of all time list, as chosen by experts
Creative Bloq via Yahoo News· 6 days agoThat's why over the last few months we've been pulling together guides to the finest commercials of...
The Olympics Is Personal(ized)
TV Technology via Yahoo Sports· 2 days agoThrough all of this variation of creative, user behavior, and content fragmentation, the Olympics emerges as the perfect test case of CTV strategies as...
Lapointe: This charming TV commercial is hard to ignore
Detroit Metro Times· 6 days agoNorthern Lights, Expedia, and the Velvet Underground
ZTE, MyRepublic celebrate commercial operation of OTT video platform and STBs powered by Android TV™
Mobile World Live· 2 days agoPRESS RELEASE: ZTE Corporation and MyRepublic, a leading multinational internet service provider...
I tracked all the ads I received in a day — here's what I saw
Business Insider via Yahoo News· 10 hours agoIt's clear that we're seeing more and more ads on our phones andTV screens — Netflix and Amazon...
Disney Ad Sales Executive Lisa Valentino Exits Amid Restructuring
Variety via AOL· 4 days agoLisa Valentino, a senior executive at Disney Advertising Sales who had in the past been tasked with...
Sponsored by: BEATGRID - The Struggle for Brands to Measure Live Event Ads on CTV Apps Like Netflix,...
MediaPost· 6 days agoWith the live event broadcasting landscape rapidly evolving, especially in Connected TV (CTV) platforms, accurately measuring advertising impact remains ...