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  1. The product, integrated directly into the Vibes Mobile Engagement Platform, allows...

  2. It’s an obstacle that can discourage advertisers from leveraging the most effective approaches to mobile marketing, and it can hinder growth overall. According to a June 2017 study ...

  3. Mobile Marketing, LLC., a full service strategic mobile and digital marketing agency, has hired Gregory Beaudoin as Chief Information Officer (CIO), it was announced today. Beaudoin ...

  4. Mobile marketing industry experts agree that not only does retargeting work, it also outperforms new users when it comes to retention, events, and, most importantly, revenue events ...

  5. According to a press release, Lapic will lead the company’s consumer brand strategy, market positioning, performance-based and partnership marketing through digital, social and mobile ...

  6. As the foremost authority on automotive consumer insights and expert in online and mobile marketing, Autotrader makes the car shopping experience easy and fun for today's empowered ...

  7. Almitra heads marketing for CleverTap, a mobile marketing platform that enables marketers to create differentiated engagement experiences. Virtual reality is a hot topic in marketing ...

  8. In today's EMEA regional roundup: FTTH boost for north-west Germany; Orange Digital Ventures invests in mobile marketing automation startup; Bharti Airtel staying put in Africa ...

  9. Light Reading

    Light Reading1 day ago

    Light Reading is for communications industry professionals who are developing and commercializing services and networks using technologies, standards and devices such as 4G, smartphones, SDN ...

  10. Basil Shikin is the VP of Engineering at AppLovin, a leading global mobile marketing platform. When we think about A/B testing, we think about its benefits for product development ...

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