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    1. With mobile search on the rise, it's important you construct your mobile marketing ads and landing pages with this in mind. The post Mobile Marketing 101: The Efficient Formula for Unleashing Your Full Potential by @AndrewLolk appeared first on Search Engine Journal .

    2. Marketers continue to spend more to connect with users on mobile even as app usage increases, according to the Fiksu Indexes published today by Fiksu, Inc., the data-fueled mobile marketing technology ...

    3. Growmobile, Perion's mobile marketing division, announced today the beta launch of its new engagement capabilities under a rebranded look that reflects the division’s unified offering.

    4. Fetch, the award-winning global mobile marketing agency and part of the Dentsu Aegis Network, today announced it has significantly expanded its San Francisco team with three key director-level additions, ...

    5. Mobile Marketing & Technology today introduced its keynote speakers for the 2015 Mobile Payments Conference, taking place August 31 - September 2, 2015 in Chicago, IL.

    6. ASX-listed mobile marketing and payments company, Mobile Embrace (ASX: MBE), has bought Vizmond Media for $2.5 million with a potential contingent consideration of up to a further $3.5 million over three years.

    7. MOUNTAIN VIEW, Calif., July 28, 2015 /PRNewswire/ -- Based on its recent analysis of the mobile marketing market, Frost & Sullivan recognizes KeyPoint Technologies with the 2015 North America Frost & Sullivan ...

    8. Mobile marketing solutions company, PAG Digital, has launched a Gamification-as-a-Service (GaaS) platform, which aims to enable modern marketers to drive successful data rich mobile marketing campaigns.

    9. High 5 Games Turns to Swrve to Drive Player Progression in Mobile Games

      Business Wire via Yahoo! FinanceJul 23 06:00 AM

      Swrve, the world’s leading mobile marketing engagement platform, today announced it is working with leading social casino game maker High 5 Games to help drive player retention, lessen churn and monetize players of its popular mobile games.

    10.  WizRocket, which helps companies increase user engagement by fine-tuning mobile, web, and e-mail notifications, has raised $8 million in new funding from Sequoia Capital and returning investor Accel Partners. The Palo Alto-based startup will use its fresh capital to launch an API for developers and a new engagement platform. Along with a previous seed round from Accel, this brings… Read More

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