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How YouTube became a TV powerhouse and how much ad revenue it makes
Business Insider via Yahoo News· 6 hours agorevenue hit $8.1 billion, but some brands still shy away YouTube's user-generated content continues...
Netflix is reportedly thinking about offering a free ad-based plan but not in the US
Neowin· 11 hours agoNetflix remains the biggest premium streaming service in the world, but the company may be looking to get more revenue from ads in the future. Bloomberg is reporting, via ...
Trump Media rebounds after Trump hush money verdict spooked DJT shares
USA TODAY via Yahoo Finance· 8 hours agoWhat's behind DJT stock volatility? DJT stock dive: What's behind Trump Media's plummeting price?...
Accurate tracking data: The key to optimal ad performance
Search Engine Land· 13 hours agoIn data analysis, if we put bad data into the system, regardless of its advancement, the data we get...
Top TV Networks' Ad Revenue Flat At $10.4B In First-Half 2024, Airings 6% Higher
MediaPost· 6 days agoIn 2023 during the same period, advertising revenue came in at $10.5 billion. Two main reasons for the consistent results are sports and more commercial ...
Roku Stock Is Beaten Down Now, but It Could 10x
Motley Fool via Yahoo Finance· 2 hours agoSome imperfections but nothing fatal If there's something to point the finger at to explain the stock's decline, it would probably be Roku's lack of...
Fox (FOXA) and The Trade Desk Strengthen Ad Tech Partnership
Zacks via Yahoo Finance· 5 days agoThe sluggish ad performance raises questions about Fox's ability to drive future growth in an...
Reddit Revenue Would Get A Boost From Ads In Comments
Barrons.com· 6 days agoReddit is reportedly planning to start showing ads in the comment section of its posts, which will...
Netflix Ad Revenue Forecast To Hit $950M In 2024, Top Ad Dollars Per Viewer: eMarketer
MediaPost· 5 days agoNetflix will average $70.44 in ad revenue per viewer -- well above all its competitors. Streamers seeing slow gains include Max, Peacock and Paramount+.
Off the TV screen and into real life: An MSNBC event illustrates the rise of 'event journalism'
Houston Chronicle· 12 hours agoLive events are a growing business for many news outlets, forced to think of different ways to make...