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Ad Age seeks Gen Z column contributors
Ad Age· 6 days agoAs a contributor, you will have the opportunity to share your insights and ideas with the Ad Age audience made up of chief marketing officers, agency...
Horizon Media's Study "Injecting Change: Weighing the Future of Insurance in the Age of Ozempic"...
PRWeb· 1 day agoHorizon Media, the largest U.S. media agency according to Ad Age Data Center 2023, today unveiled "Injecting Change: Weighing the Future of Insurance in ...
Executive Transactions - June 5, 2024
Sports Business Journal· 16 hours agoItalian Serie A club Inter Milan named Giuseppe Marotta President.
Pepsi CMO Todd Kaplan departs as cola wars heat up
Marketing Dive via Yahoo Finance· 14 hours agoAfter nearly two decades at PepsiCo, the marketing executive who oversaw the flagship brand's turnaround and visual overhaul will pursue a new...
Nicole Castro on her travel book ‘7 Things’ and effecting change through marketing
Ad Age· 6 days agoAd Age is marking Asian American and Native Hawaiian/Pacific Islander Heritage Month 2024 with our Honoring Creative Excellence package, for which we asked ...
Sonic’s CMO on its new campaign, changing media approach and why it stuck with Mother
Ad Age· 5 days agoInspire Brands, Sonic’s parent company, hired Publicis Groupe as its media agency of record in 2021. Burger King, McDonald’s and Wendy’s have all responded with $5 or $3 meal deals. A new survey ...
5 ways Coke is using AI to enhance its marketing
Ad Age· 2 days agoLearn more about Coke’s approach to AI and creativity at Ad Age’s Business of Brands conference, set for Sept. 18 and 19 in Chicago. Coca-Cola Co.’s global ...
West Indies opens its T20 World Cup with a nervy win. Then Namibia edges Oman in a Super Over
San Francisco Chronicle· 3 days agoWest Indies scrapped to a nervy five-wicket win before allrounder David Wiese helped Namibia edge...
LG is retraining social algorithms to surface uplifting content
Ad Age· 6 days agoLG Electronics and TBWAChiatDay New York are aiming to interrupt that vicious cycle with their new “Optimism your feed” global campaign, which offers netizens a curated playlist of entertaining ...
‘Offline Island’ in Finland boosts tourism by banning all devices
Ad Age· 5 days agoLast summer, the regional tourism board of Kotka-Hamina, a remote area of Finland, declared island of Ulko-Tammio to be the world’s first offline island. Visitors were banned from bringing connected devices of any kind.