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Ad format preferences land in Google Demand Gen campaigns
Search Engine Land· 2 hours agoNew creative controls for video ads that allow advertisers to dictate where their videos appear...
Snap, Scope3 Team Up on New Measurement Tool for Social Ads
AdWeek· 8 hours agoScope3 is partnering with Snap to expand its carbon emissions measurement into social ad formats, marking the company’s first deal with a social platform ...
Reddit hires Google vet to guide ad product development post IPO
Marketing Dive via Yahoo Finance· 6 hours agoRizvi struck important deals, such as Reddit’s 2022 acquisition of the audience insights firm...
Amazon introduces new shoppable ad formats
InternetRetailer.com· 4 days agoAmazon Ads announced three new advertising formats for streaming TV on May 7. Shoppable carousel ads, interactive pause ads and interactive trivia ads...
Max set to raise prices as Prime Video adds more ads – streaming is great right?
9to5Google· 5 days agoAs streaming continues to evolve, Amazon Prime Video is preparing to introduce new ad formats while...
Amazon Debuts New Streaming Video Ad Formats Ahead Of Upfront Event
Deadline via Yahoo News· 6 days agoBefore its debut presentation to ad buyers during the mid-May week of top-tier media and tech...
Google Ads Updates Disclosure Policy For Event Ticket Sale
Search Engine Roundtable· 6 hours agoGoogle Ads will be modifying its disclosure policy for event ticket sale. The update will say that...
Prime Video subs will soon see ads for Amazon products when they hit pause
Ars Technica· 6 days agoAmazon Prime Video subscribers will see new types of advertisements this broadcast year. Amazon...
Amazon wants you to go shopping when you pause a show on Prime Video, despite a subscription
Android Authority· 5 days agoAmazon Ads has announced new interactive and shoppable ad formats for Prime Video (h/t ArsTechnica)....
Amazon Set to Debut Remote-Enabled Shoppable Ads As It Readies Inaugural Upfront
The Hollywood Reporter· 6 days agoAhead of its inaugural upfront presentation to advertisers next week, Amazon says that it plans to...