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Amazon introduces new shoppable ad formats
InternetRetailer.com· 23 hours agoAmazon Ads announced three new advertising formats for streaming TV on May 7. Shoppable carousel ads, interactive pause ads and interactive trivia ads...
Kobo’s Elipsa 2E, our favorite e-reader for taking notes, is down to its best price yet
The Verge· 1 hour agoKobo’s ad-free Elipsa 2E is my favorite e-reader for taking notes, namely because it offers features...
Amazon Debuts New Streaming Video Ad Formats Ahead Of Upfront Event
Deadline Hollywood· 3 days agoBefore its debut presentation to ad buyers during the mid-May week of top-tier media and tech...
Integral Ad Science Holding Corp (IAS) Q1 2024 Earnings: Misses
Guru Focus· 3 hours ago(IAS, Financial), a global leader in digital advertising verification, released its financial results for the first quarter ended March 31, 2024. The company reported a total revenue of $114.5 ...
How CTV platforms are pushing non-traditional ad formats — but not too far
Digiday· 5 days agoRoku and Vizio are adding video ads to their respective CTV platforms’ home screens. Samsung is rolling out an interactive ad format that will replace the ...
Amazon wants you to go shopping when you pause a show on Prime Video, despite a subscription
Android Authority· 2 days agoAmazon Ads has announced new interactive and shoppable ad formats for Prime Video (h/t ArsTechnica)....
Prime Video users are in for ad(ded) streaming interruptions
Android Central via Yahoo News· 2 days agoStreaming on Prime Video will get a bit busier as Amazon announced on Tuesday (May 7) that it will...
Prime Video subs will soon see ads for Amazon products when they hit pause
Ars Technica· 3 days agoAmazon Prime Video subscribers will see new types of advertisements this broadcast year. Amazon...
Brace Yourself for Interactive Ads on Amazon's Prime Video
PC Magazine· 2 days agoAfter inserting commercial breaks into Prime Video without a price drop, Amazon is preparing to...
How NBCUniversal Ad Sales Chief Mark Marshall Keeps His Cool as Tough Upfront Negotiations Loom
Variety via AOL· 1 day agoMark Marshall has been given a lot of time to prepare for NBC Universal’s annual presentation to...