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How the Middle East Became the Latest ‘Gold Rush’ in Marketing
The Wall Street Journal· 22 hours agoBut marketing growth in the region is now being driven in part by newfound marketing interest in...
Suddenly ad economy forecasts get rosier, but the biggest companies will benefit the most
Digiday· 7 days agoIn fact, spending experts have even revised their forecasts to account for the additional upside....
Will Baidu Be a Trillion-Dollar Stock by 2030?
Motley Fool via Yahoo Finance· 8 hours agoBaidu also faced tough macro headwinds during the pandemic as advertisers reined in their spending. China's sluggish post-pandemic recovery,...
Magna Boosts Ad Outlook: Cites Economic Rebound, Cyclical Events
MediaPost· 1 day agoOn the heels of GroupM's significant upgrade, IPG Mediabrands's Magna also boosted both the U.S. and worldwide ad outlooks for 2024, citing a combination of factors, including ...
Yippee-Ki-Yay, MFA: Advertisers Dump Bogus Sites
MediaPost· 1 day agoThe finding, part of a just-released "Programmatic Transparency Benchmark Study," conducted by the ANA and Trustworthy Accountability Group (TAG)'s TrustNet...
General election latest: Farage seen as the most likely to ‘tell it how it is’ in new poll as Sunak...
The Independent via Yahoo News· 7 hours agoRead the full article here: UK migration policies are biggest challenge to Scottish economic growth,...
Meta Got A Big Boost From Temu And Shein Last Year. This Analyst Is Bullish On Future Performance.
Investor's Business Daily· 4 days agoSeparately, analysts with Bernstein also released a positive client note on Meta Thursday. The...
Swiftflation: How Taylor Swift’s UK tour might influence the Bank of England's rate cut plans |...
Invezz· 4 hours agoTaylor Swift’s record-shattering Eras Tour is supercharging consumer spending as it enters its U.K....
Is Disney (DIS) Stock Worth Buying for Investors in 2024?
Zacks via Yahoo Finance· 11 hours agoDisney (DIS) faces risks arising from competitive pressures and elevated valuation in 2024, which...
Reels continue to be a key driver of overall advertising growth for Meta Platforms: Citi By...
Investing.com· 6 days agoReels continue to be a key driver of overall advertising growth for Meta Platforms: Citi
