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Roku Ads Integrated Into Comscore Campaign Ratings
Next TV via Yahoo News· 8 months agoRoku headquarters in San Jose, Calif. On Wednesday, Roku's Nasdaq price cratered once again (more than 7%), after Wells Fargo analyst Steven Cahall...
NBCUniversal Pitches Comscore, Innovid for Local Ad Deals
Next TV via Yahoo News· 1 year agoFrank Comerford NBCUniversal said it will transact advertising sales deals across the 31 local...
Comscore Gets MRC Accreditation for National and Local TV HH Measurement
TV Technology via Yahoo News· 3 months agoComscore. RESTON, Va.—As media companies explore alternative measurement systems for audiences and...
comScore, Inc. (NASDAQ:SCOR) Q1 2024 Earnings Call Transcript
Insider Monkey via Yahoo Finance· 4 weeks agocomScore, Inc. (NASDAQ:SCOR) Q1 2024 Earnings Call Transcript May 7, 2024 comScore, Inc. isn’t one...
WBNX Cleveland To Add Comscore as Ad Currency
Next TV via Yahoo News· 1 year agoWBNX WBNX Cleveland, an independent station owned by Winston Broadcasting Network, said it will use Comscore local TV as an additional source of...
Comscore Earns Media Rating Council Accreditation for National, Local TV Household Measurement
Next TV via Yahoo News· 3 months agoComscore logo. Comscore’s system for measuring national and local household-level TV viewing has...
Comscore’s Proximic Launches AI-Powered Contextual Audiences for Programmatic
Next TV via Yahoo News· 8 months agoComscore. Comscore’s Proximic, which provides targeting capabilities for programmatic campaigns,...
comScore Inc (SCOR) Reports Q3 2023 Earnings: Revenue Down 1.9%, Net Income of $2.6M
GuruFocus.com via Yahoo Finance· 7 months agocomScore Inc (NASDAQ:SCOR) reported Q3 2023 revenue of $91.0 million, a decrease of 1.9% from $92.8...
Comscore Loss Widens in Q4 on Impairment Charge
Next TV via Yahoo News· 3 months agoComscore logo. Comscore’s fourth-quarter loss widened as it took a charge related to goodwill and as revenue declined. The fourth-quarter loss was $32.7...
CTV Consumption Rises, Powered by Newer Ad-Supported Services
Next TV via Yahoo News· 9 months agoComscore State of Streaming Connected TV viewing is up 21% per household, with ad-supported services...
