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Google Analytics fixes paid search attribution
Search Engine Land· 2 days agoGoogle is rolling out an update to attribution models in Google Analytics 4 (GA4) to more accurately credit paid search campaigns for ...
Council Post: How To Navigate Google’s ‘Black Box’ To Optimize Ad Campaigns
Forbes· 2 days agoBelow, 17 members of Forbes Agency Council share their best insights into how agencies can navigate ...
Shirofune Showcases Advanced eCommerce and Omnichannel Advertising Automation Platform at...
Benzinga· 4 days agoNEW YORK, June 11, 2024 (GLOBE NEWSWIRE) -- Shirofune, the leading digital advertising automation management tool, will exhibit its expanded e-commerce and omnichannel advertising automation platform at CommerceNext
Is Google A Buy Amid New CFO, Artificial Intelligence Product Launches?
Investor's Business Daily· 4 days agoGoogle stock has advanced 25% in 2024 amid the announcement of a new chief financial officer and...
Everyone is Collecting Your Data, And You Know It
Analytics India Magazine· 3 days agoRecently, Adobe faced severe backlash for forcing users to accept its privacy policy before allowing them to use its products. The concern was mainly around Adobe’s rights to use and modify ...
10 Tips On How To Rock A Small PPC Budget
Search Engine Journal· 6 days agoMany advertisers have a tight budget for pay-per-click (PPC) advertising, making it challenging to maximize results. One of the first questions that...
Council Post: The Top Search Engine Marketing Trends To Watch
Forbes· 5 days agoSearch engine marketing (SEM) is still a key element for increasing visibility and engagement in a...
Billionaires Were Selling Nvidia Stock (Before the Stock Split) and Buying 2 Artificial Intelligence...
Motley Fool via Yahoo Finance· 7 days agoForrester also ranked Google's Gemini as the leading large language model, ahead of OpenAI's GPT-4....
YouTube critics ask US to probe video site's 'living room dominance'
Reuters· 3 days ago, opens new tab, to dominate home entertainment. , opens new tab to Justice Department antitrust...
Connected marketing: What is connected marketing and why does it matter for your dealership?
CBT News· 3 days agoWhile your dealership’s experience may vary, many dealerships spend their monthly advertising...
