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Naples Daily News
Naples Daily News· 14 minutes agoadvertising ("Print Ads" ) for display in Publisher 's newspaper property(ies) (each a "Newspaper"), or (ii) online display advertising ("Digital Ads" and ...
Revolutionising CTV Advertising: GumGum's In-Video Units Yield 30% Higher Attention Rate than...
MobileMarketing· 3 hours agoGumGum, a contextual-first, global digital advertising platform, in partnership with TVision, the company measuring every second of TV and CTV viewer engagement, has released ...
Council Post: In-House Or Outsourced: What's Best For Mobile Advertising?
Forbes· 2 days agoCEO of Bidease, an AdTech startup on a mission to bring fully transparent, value-driven advertising...
How Pop-Ups May Kill Mobile Advertising
MediaPost· 2 days agoOnline advertising (mostly) fixed its pop-up problem years ago, but mobile may be in a death spiral if the industry doesn’t do something quickly. The page ...
Council Post: Paid Advertising: What Makes Sense For Your Business?
Forbes· 1 day agoCEO and Founder of National Business Capital, a leading FinTech marketplace offering streamlined...
Snap, YouTube and Pinterest call for better representation of women in advertising - Mobile...
MobileMarketing· 4 days agoSocial media giants Snap, YouTube and Pinterest have partnered with Women in Advertising, Communications and Leadership (WACL) to launch a new campaign calling for better ...
T-Mobile's Home Internet Backup Plan Kicks in When Your Broadband Goes Out
PC Magazine· 1 day agoT-Mobile’s newest home-broadband offering is intended to fill in when your regular ISP is on the...
Nintendo Switch 2: Everything You Need to Know
PC Magazine· 2 days agoNintendo is finally readying to launch the successor to its revolutionary hybrid video game system. Nintendo President Shuntaro Furukawa announced that...
Marketecture Buys AdTechGod (No, Really) | AdExchanger
AdExchanger· 1 day agoOnly in advertising is God himself up for sale. On Wednesday, the ad tech information resource...
Incrementality testing in advertising: Who are the winners and losers?
Search Engine Land· 3 days agoBy understanding the true incremental impact of each type of campaign, you can optimize your ...
