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X boss Elon Musk tempers comments about advertisers as he looks to woo them back
NBC Universal via AOL· 1 hour agoMusk flew into Cannes earlier this week with an aim to reassure ad groups and global brands over the...
Fox (FOXA) and The Trade Desk Strengthen Ad Tech Partnership
Zacks via Yahoo Finance· 3 hours agoFox Corporation FOXA and global ad tech leader The Trade Desk TTD have announced an expanded ...
SiriusXM (SIRI) Embraces Unified ID 2.0 for Audio Advertising
Zacks via Yahoo Finance· 2 days agoSirius XM's (SIRI) advertising arm, Sirius XM Media, announces its partnership with The Trade Desk...
Stagwell and Anzu Announce Strategic Partnership to Transform the In-Game Advertising Experience -...
Benzinga· 3 days agoStagwell STGW, the challenger network built to transform marketing, and Anzu, the world's most advanced intrinsic in-game advertising platform, today announced a strategic ...
The future of advertising takes center stage at Cannes Lions - here are 5 reasons why
The Drum· 1 day agoAnna Bager, president & CEO, OAAA, shares how Cannes Lions has evolved into a vital marketplace for...
Higher Ground, Netflix extend partnership with new multi-year, first-look deal
Realscreen· 6 days agoGlobal streamer Netflix and Higher Ground Productions, the production label established by former...
Dallas Cowboys Sign Advertising Deal With Aristocrat Gaming
Covers.com· 1 day agos Team has a new commercial partner for the upcoming NFL season. The NFL’s Dallas Cowboys have agreed to a multi-year partnership with Aristocrat Gaming. The partnership ...
Charter Communications (CHTR) Expands Partnership With Magnite
Zacks via Yahoo Finance· 1 day agoCharter Communications' (CHTR) Spectrum expands its partnership with Magnite to enhance programmatic...
Gopuff’s brand-building drive gets celebrity boost from Tom Brady
Marketing Dive via Yahoo Finance· 5 hours agoBrady will assist with the development of Gopuff content, though the extent to which he will be...
Banijay Branded Entertainment Strikes Strategic Deals With Launchmetrics, IMA (EXCLUSIVE)
Variety via AOL· 7 hours agoTOLEDO, Spain — Launched in November, Banijay Branded Entertainment (BBE), has closed strategic ...