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Check out the pitch decks these advertising startups have used to raise millions and shake up the...
Business Insider via Yahoo News· 1 day ago...price creator content for brands: $200,000 ID5, an adtech identity solution: $20 million Kevel,...
Why TV’s Annual Upfront Sales Might Seem Like Groundhog Day
The Wall Street Journal· 9 hours agoMedia companies next week will pitch their TV networks and streaming platforms to advertisers with...
How CTV platforms are pushing non-traditional ad formats — but not too far
Digiday· 6 days agoRoku and Vizio are adding video ads to their respective CTV platforms’ home screens. Samsung is rolling out an interactive ad format that will replace the traditional interstitial ...
Stellantis exec behind Eminem Detroit ad gets Advertising Hall of Fame nod
Detroit Free Press via Yahoo Finance· 1 day agoStill, Francois said that if the volumes grow, perhaps TV will follow, but for now, that’s not the...
Apple Says Destructive iPad Ad ‘Missed the Mark’
New York Times· 2 days agoApple doesn’t make mistakes often and seldom apologizes, but on Thursday, its head of advertising said the company had erred in making a new iPad...
AMC Networks U.S. Ad Revenue Drops 13 Percent, Streaming Subs Rise to 11.5M
The Hollywood Reporter· 1 day agoadvertising revenue on Friday, following a 23 percent decline in the fourth quarter of 2023. The...
Earnings call: Scripps reports better-than-expected operating results By Investing.com
Investing.com· 1 day agoThe company is actively pursuing debt reduction through strategic sales, including the potential...
Fact Check: Online Ad Claims Fox News Canceled Laura Ingraham's Show. Here Are the Facts
Snopes· 3 days agoOn May 8, 2024, a rumor originating in Facebook and Instagram ads from a Facebook page named...
Legacy media makes new bets on CTV and retail media convergence
Marketing Dive via Yahoo Finance· 4 days agoThis month, adland professionals are focused on a pair of media-buying showcases — last week’s...
Amazon introduces new shoppable ad formats
InternetRetailer.com· 2 days agoAmazon Ads announced three new advertising formats for streaming TV on May 7. Shoppable carousel ads, interactive pause ads and interactive trivia ads...
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related to: advertising, tv ads