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Ad spending shows where the presidential campaign is really taking place
WAMC Northeast Public Radio· 7 hours agoThe election is being fought most acutely in seven states: Arizona, ...Pennsylvania and Wisconsin....
What Happened to Our Ad-Free TV?
New York Times· 10 hours agoAds are here, there — almost everywhere — on streaming services now. Not long ago, streaming TV came with a promise: Sign up, and commercials will be a...
Ad-Supported Streaming Took a Huge Victory Lap at TV Upfronts 2024
The Wrap via Yahoo News· 5 days agoSports also took center stage as Hollywood returned after last year’s strikes, wooing advertisers...
OOH advertising: How to implement local targeting for out of home success
The Drum· 6 days agoIn out of home (OOH) advertising, the question always arises: why does local targeting matter so...
Over 75 WDEF-TV Employees, Former Staff Celebrate Station's 70th Anniversary
The Chattanoogan· 1 hour agoOver 75 former and current employees gathered in the WDEF TV studio B on S. Broad Street Saturday to celebrate Chattanooga’s first television station's 70th anniversary. The ...
New Jersey's entrepreneurs need Congress to protect digital tools they rely on
Gannett via AOL· 7 hours agoSo, while big corporations grapple with billboards and TV spots, our fellow small business owners...
AOC roasts Rudy Giuliani over his bizarre coffee venture: ‘Remember falling asleep with the TV on...
The Independent US via AOL· 4 days agoAOC, a progressive from New York, was quick to slam the ad. Rudy Giuliani pictured advertising his...
Prescription drug ads should soon start looking noticeably different
Axios· 6 days agoDriving the news: The rule lays out five standards...that the information be presented in...
FCC to consider rules for AI-generated political ads on TV, radio, but it can't regulate streaming
CBS News· 4 days agoThe proposal, if adopted by the commission, would add a layer of transparency that many lawmakers...
Advertisers boost spending at retailers like Walmart and Amazon as TV shrinks
NBC New York· 2 days agoGlobal retail media ad spending is expected to more than double in the coming years. The growth...