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Advertisers boost spending at retailers such as Walmart and Amazon as TV shrinks
NBC Universal via AOL· 9 hours agoWhile ad dollars are rapidly shifting from traditional TV to streaming, retail and consumer product...
Ad-Supported Streaming Took a Huge Victory Lap at TV Upfronts 2024
The Wrap via Yahoo News· 4 days agoSports also took center stage as Hollywood returned after last year’s strikes, wooing advertisers...
What messages will campaign TV ads address in final weeks before the primary? Analyst explains
KFYR-TV Bismarck· 6 hours agoThe primary election is just eighteen days away, and as that date closes in, candidates are pushing...
TV Tech Weekly Tech Wrap-Up
TV Technology via Yahoo News· 9 hours agoNexstar’s Brett Jenkins and Scripps’ Kerry Oslund...largest commercial broadcaster ITV has released new details on how it is using an API-driven...
Here's Why Magnite Stock Is Jumping Today
Motley Fool via Yahoo Finance· 10 hours agoIt's an under-the-radar advertising technology (adtech) stock, and many investors don't really follow the news with Magnite...Netflix said that Magnite...
TiVo Launches Ad Platform TiVo One For Audience-Based Campaigns
Next TV via Yahoo News· 4 days agoWhether that be through our smart TV offerings or connected car solutions, partners leveraging our...
The Ad-Supported Streaming Market Just Got Real
MediaPost· 1 day agoby Danny Weisman , 3 hours ago The following was previously published in an earlier edition of Marketing Insider. By the end of 2025, it will be practically mandatory for marketers to buy video ...
It's not 'TV Week' anymore as streamers dominate the advertising upfronts
Los Angeles Times· 7 days agoThe May presentations by media companies, meant to entice advertising sales commitments for the...
Trump's Truth Social struggles to grow its user base, according to new data
NBC Universal via AOL· 5 hours agoTrump Media says it is focused on adding new features to Truth Social, including live TV streaming,...
AOC roasts Rudy Giuliani over his bizarre coffee venture: ‘Remember falling asleep with the TV on...
The Independent via Yahoo News· 2 days agoAOC, a progressive from New York, was quick to slam the ad. Rudy Giuliani pictured advertising his...
