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Marketecture Buys AdTechGod (No, Really) | AdExchanger
AdExchanger· 2 days agoOnly in advertising is God himself up for sale. On Wednesday, the ad tech information resource...
United Airlines is launching its own advertising network
Quartz· 18 hours agoUnited Airlines is trying to break into another business. The company announced Friday that it will...
X is pushing advertisers to use Grok, the sarcastic, not 'woke' AI bot. They're not interested.
Business Insider via Yahoo News· 22 hours agoThe platform that was Twitter is still trying to lure back advertisers. Grok holds no appeal. "X...
Rodgers Townsend ad agency closing in St. Louis
St. Louis Post-Dispatch· 1 day agoAdvertising agency Rodgers Townsend, founded nearly 30 years ago when the region was still a power in the advertising world, is closing. Tim Rodgers and...
Council Post: We All Benefit From A High Bar For Ad Quality, So How Can We Uphold It?
Forbes· 3 days agoThe creative assets and the ad wrapper should be lightweight and not overladen with third-party...
Microsoft Advertising To Automatically Import Google Ads Conversion Data
Search Engine Roundtable· 2 days agoMicrosoft sent emails to some Microsoft Advertising advertisers to let them know that if they have run an import from Google Ads to their Microsoft Advertising< ...
LinkedIn disables tool for targeted ads to comply with EU tech rules
Reuters· 22 hours ago, opens new tab LinkedIn has discontinued a tool that allows it to use sensitive personal data for...
Council Post: Seven Of The Most Inspirational Ad Campaigns For These Agency Leaders
Forbes· 5 days agoAdvertising has the power not only to sell products and services, but also to shape cultural...
Council Post: Paid Advertising: What Makes Sense For Your Business?
Forbes· 2 days agoCEO and Founder of National Business Capital, a leading FinTech marketplace offering streamlined...
Council Post: Understanding And Mitigating AI Bias In Advertising
Forbes· 4 days agoIn the advertising and marketing domain, the application of AI and bias prevention architecture and...