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McDonald's CEO confirms 'menu innovation' and promises 'affordable' food options
The US Sun· 3 days agoMCDONALD'S has confirmed that American customers will see significant changes to its menu soon. The...
McDonald’s plans on beefing up its burgers in a big way
The Today Show via AOL· 1 hour ago“It is clear that broad-based consumer pressures persist around the world,” said Chris Kempczinski,...
McDonald's and other big brands warn that low-income consumers are starting to crack
CNBC· 3 days ago"It is clear that broad-based consumer pressures persist around the world," McDonald's CEO Chris ...
McDonald’s planning to release its biggest burger ever: ‘Larger’ and ‘satiating’
NY Post via Yahoo News· 12 hours agoIn December, the McDonald’s CEO shared in an investor call that “having a larger burger is an...
Andy Jassy sums it up for corporate America: ‘Customers are shopping, but remain cautious’
Fortune· 14 hours ago“Everyday low prices” is a common industry term for a pricing strategy that promises consistently low prices outside of any promotional activity—and it showed up in another major company’s earnings ...
McDonald's Says It's Working On More Value Deals Amid Price Complaints
Eat This, Not That! via AOL· 3 days agoPhoto: Deutschlandreform / Shutterstock. Design: Eat This, Not That!McDonald's is struggling with a...
McDonald's plans to step up deals to combat slower fast food traffic
NBC Chicago· 2 days agoThe Chicago burger giant said inflation-weary customers are eating out less often in many big...
How McDonald’s and Burger King diverge on value-driven messaging
Marketing Dive via Yahoo Finance· 3 days agoSince last summer, a McDonald’s at a Connecticut rest stop charging $18 for a Big Mac combo meal has...
McDonald’s results hurt by Mideast war and slowing US growth
Ad Age· 4 days agoThe chain plans to focus on affordability in the U.S., with executives hinting at a nationwide value menu in a call with investors. CEO Chris Kempczinski ...
McDonald's Q1 earnings miss sales expectations, as consumers tighten their wallets
Yahoo Finance via AOL· 3 days ago"Consumers continue to be even more discriminating with every dollar that they spend as they faced...