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Comcast (CMCSA) Brings Addressable Advertising to Local Markets
Zacks via Yahoo Finance· 1 day agoComcast's (CMCSA) expansion of its Audience Addressable advertising solution to local and regional...
Sen. Tina Smith takes aim at Comcast on behalf of ‘furious’ constituents
Minneapolis-St. Paul Star Tribune· 1 day agoU.S. Sen. Tina Smith is frustrated, too. The Minnesota senator sent a letter this week on her...
Comcast Using TransUnion Identity Data To Create Audiences for Addressable Ad Campaigns
Next TV via Yahoo Finance· 1 day ago“Our integration with Comcast Advertising will provide advertisers with a better understanding of...
Report: Bally Sports negotiations with Comcast 'are at an impasse'
Sports Illustrated· 3 days agoNegotiations between the two groups have reached an "impasse," according to the Star Tribune's Phil...
Streaming Bundles Are All the Rage — but They Can’t Bring Back Pay-TV’s Glory Days
Variety via Yahoo News· 2 days agoThe next evolution in the streaming wars? It’s a new spin on the old cable TV model: cross-company...
Tucson's TV/radio sports best bets: Friday, June 7
Arizona Daily Star· 8 hours agoTV
FAST TV Viewers Are Younger, 'Mainstream': Report
MediaPost· 2 days agoOne major data point: 47% of regular pay TV subscribers also regularly watch FAST networks.
2 Media Stocks to Buy Hand Over Fist in June
The Motley Fool via AOL· 1 day agoThe well-rounded offerings make Comcast a strong all-weather play. Many of the folks kissingComcast goodbye as a cable TV operator will ...
Congress Details Collusion and Consumer Privacy Concerns Over Venu Sports Streaming Venture in New...
The Wrap via Yahoo News· 3 hours agoReps. Jerry Nadler and Joaquin Castro also asked for the methods Fox, Warner Bros. Discovery and...
Effectv Brings Audience Addressable Campaigns To Regional, Local Clients
Next TV via Yahoo Finance· 2 days agoAudience Addressable uses Comcast’s deterministic data and authenticated audiences to ensure...