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Canadian Drama ‘The Spencer Sisters’ Canceled After 1 Season By CTV
Deadline Hollywood· 3 hours agoSisters. CTV has opted not to pick up a second season of the Canadian drama series starring Lea...
It’s Official: The Spencer Sisters Not Returning for Season 2
TV Line via AOL· 9 hours agoWeeks after Lea Thompson volunteered on Instagram, “I think” that The Spencer Sisters won’t be back...
TiVo Launches TiVo One Cross-Screen Ad Platform
TV Technology via Yahoo News· 9 hours agoAnd Panasonic is also expected to launch smart TVs Powered by TiVo into retail stores across Europe and the UK this summer. To help advertisers...
Longer-Endurance CTV with 'Sleep Aboard' Capability Unveiled
MarineLink· 5 days agoNAV Engineering (NAV), a subsidiary of Newport Shipping established in 2023, unveiled its latest Crew Transfer Vessel (CTV) design…
‘Walker’ Canceled at The CW After Four Seasons
The Hollywood Reporter via Yahoo News· 3 hours agoWalker will turn in his badge at The CW. The network has canceled the Jared Padalecki-led Walker after four seasons. The show will finish out its run on...
CTV/Streaming Top of Mind for Marketers in 2024
TV Technology via Yahoo News· 5 days agoDrGrounds/iStockphoto. In a survey conducted late last year, marketing companies said their main focus for increasing advertising would be CTV/streaming....
Brands are rethinking their CTV strategies as the channel matures
Digiday· 6 days agoIn the past, concerns about quality inventory, audience reach and content fragmentation across CTV platforms have made it challenging for advertisers to execute cohesive campaigns ...
Here's what 10 analysts have to say about Netflix ad tier By Investing.com
Investing.com· 5 days agoHere's what 10 analysts have to say about Netflix ad tier
'Star Trek: Discovery' season 5 episode 8 'Labyrinths' is a fun, format-following installment
SPACE.com· 6 days agoAfter the apparent "death" of L'ak (Elias Toufexis) last week, the sense of urgency of this fifth...
How the Super Bowl proves the need for accurate measurement of CTV live-event ad campaigns
Ad Age· 6 days agoWith the live-event broadcasting landscape rapidly evolving, especially on connected TV (CTV) platforms, accurately measuring advertising impact remains a challenge. Traditional ...