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Saucony Taps Joy Allen-Altimare as Global Chief Marketing Officer
Footwear News via Yahoo Finance· 21 hours ago“We are beginning to see proof points emerge as early validation of our strategy and execution –...
Council Post: Advice For CMOs: Using Data To Support Marketing Success
Forbes· 1 day agoNot long ago, marketing departments and chief marketing officers regarded data and creativity as...
Gateway - Quartz
Quartz· 3 hours agoFor a long stretch, Tesla was too good for Facebook and Instagram ads — until now. Tesla hasn’t had a Facebook page in six years, having deleted it as news ...
What the Tech? Downloading Facebook Memories
WILX 10 Lansing· 9 hours agoFollowing up on yesterday’s story about the importance of locking down your Facebook account, I want to discuss how to save everything you’ve ever...
Covert Communication Founder Offers Blueprint For Digital Marketing Excellence
Forbes· 1 day agoNEW YORK (June 18, 2024)—The Covert Code: Mastering the Art of Digital Marketing by Anna Covert is now available. The book is published with Forbes Books, the exclusive business ...
Microsoft's Xbox marketing chief to depart for Roblox
Reuters· 1 day agoJerret West oversaw the creation and delivery of multiple marketing campaigns, including those of...
Athlete marketing is booming with the evolution of NIL and creating new career paths
Business Insider· 2 days agoAthlete marketing has been shaken up since student-athletes gained the right to make money from...
Council Post: RIA Marketing In Transition: What Private-Equity-Fueled Consolidation Means For...
Forbes· 6 days agoThe private-equity-fueled rollup of RIAs is putting pressure on legacy marketing teams and requiring...
Warner Bros. Debuts Explosive New ‘Joker 2’ Trailer, Fresh Footage of ‘Twisters,’ ‘Beetlejuice 2,’...
Variety via Yahoo News· 13 hours agoWarner Bros. gave the CineEurope trade show a healthy assortment of big name exclusives in its...
How Do Brands Tell Authentic Stories In The Age Of AI?
Forbes· 1 day agoAs marketing and agency leaders gather at the annual Cannes Lions in the south of France this week,...