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Google TV Launches Ad-Supported Service on Streaming Boxes
iTech Post· 3 days agoGoogle TV network will allow advertiser to place their ads on selected spots during streaming on...
Google TV introduces another set of ads for advertisers through its network
Android Central via Yahoo News· 7 days agoAdvertisers can purchase, plan, and measure their Google TV campaigns alongside "existing digital...
Google is ready to fill free streaming TV channels with ads
The Verge· 4 days agoFAST channels are growing, and so are ads.
Google Launches New Connected TV Ad Placement Options
Social Media Today· 4 days agoGoogle has announced a new way to display your ads on connected T.V. sets, via its Google T.V. network, which is available on selected smart T.V.s and O.T.T ...
Roku Unveils TV Streaming Ad Solution
TV Technology via Yahoo News· 2 days agoIt also makes the process of buying Roku Media and TV streaming ad placements accessible to more buyers, the company said. “Roku Exchange is the...
Albertsons aims to make TV advertising less complex
Grocery Dive via Yahoo Finance· 1 day agoThe grocer's new Collective TV unit wants to help advertisers launch and measure the impact of ad campaigns across streaming and digital video using a...
ROKU Launches New Advertising Solution to Aid Platform Revenues
Zacks via Yahoo Finance· 1 day agoAlphabet's Google TV has improved its latest Chromecast model, adding free channels like Tubi, Plex...
Uber expands Journey Ads to programmatic buyers across Rides app
Marketing Dive· 22 hours agoThe expansion includes a partnership with Google Ad Manager and allows programmatic buyers in the U.S. and global markets to leverage demand-side platforms ...
Joint Industry Committee Adds Set-Maker Samsung to Measurement Lineup
Next TV via Yahoo Finance· 1 day ago“Transparency across platforms is increasing and the industry is evolving...programmatic inventory,...
Is Google A Buy Amid New CFO, Artificial Intelligence Product Launches?
Investor's Business Daily· 3 days agoGoogle stock has advanced 25% in 2024 amid the announcement of a new chief financial officer and...