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Google Analytics 4 Conversion Performance Beta For Google Ads
Search Engine Roundtable· 4 days agoGoogle Analytics has a new beta Google Ads report named "conversion performance." Then you will see...
Google Ads Performance Max For Marketplaces
Search Engine Roundtable· 6 days agoGoogle Ads has launched Performance Max for Marketplaces. This is designed to help you sell your goods or services on specific marketplaces using...
False: Google Auditing 25% Of Google Ads
Search Engine Roundtable· 6 days agoThe Google Ads Liaison, Ginny Marvin, said the rumors of Google auditing 25% of Google Ads accounts are false. In January, we announced ...
Google bans deepfake-porn ads as ‘egregious’ AI nudes surge
NY Post via Yahoo News· 6 days agoThe tech titan is giving advertisers a tight deadline to dump all business with sites involved with...
Google Bans Ads for Platforms That Generate Deepfake Pornography
ExtremeTech· 6 days agoGoogle Ads is cracking down on platforms involved in the creation of deepfake pornography. Beginning May 30, websites and apps that can be used to create realistic artificial ...
Google Local Service Ads Says Proximity Not A Relevancy Factor
Search Engine Roundtable· 3 days agoGoogle has updated its Local Services Ads help document on ad rankings to remove the line around...
Google's CEO: A timeline of the company's leadership evolution and the legacies each executive left...
Business Insider· 1 day agoGoogle was founded in 1998 but operated without a traditional CEO until 2001. Since then, the search...
How Google harms search advertisers in 20 slides
Search Engine Land· 6 days agoIn other words: Google raised “the price against the highest bidder.” Google’s goal: To create a “more broad price increase.” The result: The Google ...
Google Shopping Ads get conversion annotations
Search Engine Land· 2 days agoWhat’s new. Conversion annotations like “best selling” or “1K shopped here recently” provide visual cues about a product’s sales performance directly in...
After latest cookie delay, Google tells ad tech there will be ‘gradual ramp up’ but eschews...
Digiday· 3 days agoThe ensuing exchanges didn’t yield any surprises — Google reiterated its commitment to phasing out cookies eventually, while the ad tech execs expressed ...