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New sectors should now follow beauty and fashion brands into influencer marketing
The Drum· 10 hours agoCreator marketing offers that elusive blend of brand building and performance – something that other...
UMD, Under Armour renew athletic apparel partnership for 12 more years - Maryland Daily Record
The Daily Record· 13 hours agoThe new agreement also extends the partnership to outside the university’s athletics department,...
AI Grassroots Global BrainTrust Formed to Advocate for Humanity
Digital Journal· 3 days agoSEATTLE, WA, June 12, 2024 /24-7PressRelease/ -- The Global BrainTrust, a grassroots coalition representing diversity of voice in the human response to artificial intelligence's ...
Marketing lessons from the 2024 Indian general election
The Drum· 3 days agoThe election campaign was run much like a well-funded brand campaign, putting many of the marketing...
Go-Forth makes successful pitch in Triad soccer sponsorships
Winston-Salem Journal· 6 days agoOver the past five years, Go-Forth has made sports marketing a key piece of its grassroots appeal,...
The Hill Country Podcast: The Entrepreneurial Spirit in Kerrville – Wynita Walther’s Transportation...
JD Supra· 3 days agoWelcome to award-winning The Hill Country Podcast. The Texas Hill Country is one of the most...
Sorry, but the Writer of Your Favorite Newsletter Isn’t Your Friend
Slate via Yahoo News· 7 days agoIt wasn’t a complaint; in most cases, I put myself directly into those roles, never stopping to...
Close win for Jackie Terribile, ‘conservative cause’ in 66th SC House District
Rock Hill Herald via Yahoo News· 3 days agoThe primary campaign was tough, she said a little before 11 p.m., but a grassroots effort got her...
Merrell & Parks Project Launch Plant-Inspired Collaboration
Sports Illustrated· 4 days agoEarlier this month, Merrell, the world's leading outdoor footwear brand, and Parks Project, a ...
Don’t get too distracted by AI, ED&I may be as big an opportunity
The Drum· 2 days agoUntil we acknowledge that, like new business and business development, our ED&I efforts need to be...