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Technology Platform Word on the Block Aims to Unlock the Full Power of the Creator Economy
WWD via Yahoo News· 5 minutes ago“When you look at the brands that have used influencer marketing to build a huge company, you...
As indie influencer shop Ykone enters the UK, can it take on the networks?
The Drum· 1 day agoClearly, some influencer shops are enjoying their independence. You can count in that number agencies like Ykone, the French-founded influencer
Key metrics for evaluating influencer marketing campaigns in Saudi Arabia
Gulf Business· 3 days agoWith a large and active social media user base, KSA offers great potential for influencer...
Influencer Marketing
News Channel 5 Nashville· 6 days agoOn this episode of SCORE Connect, host Anna-Vija McClain is joined by Tiffany Hardin, Founder and CEO of the Gild Creative Group, to discuss influencer ...
Pro-Trump influencers fire up fears of migrant 'invasion' ahead of U.S. election
Reuters via AOL· 4 hours agoThe stunt was orchestrated by Nick Shirley, a pro-Trump online influencer who often asks migrants on...
Gen Z influencers who supported Biden in 2020 turn against him
Washington Post· 4 hours agoIn 2020, hundreds of top TikTok content creators banded together in service of a single goal: get Joe Biden elected. Four years later, the coalition once known as TikTok for Biden is now called ...
Kendall Toole Announces She's Leaving Peloton After Nearly 5 Years: 'I'll See You on the Next...
People via Yahoo News· 1 hour agoOn June 13, the 31-year-old announced in a Reel on Instagram that she is leaving the company after...
Comment: Billion Dollar Boy CEO on the rise of influencers in politics - Mobile Marketing Magazine
MobileMarketing· 4 hours agoPoliticians using influencers is a tale as old as time. From John F Kennedy (JFK) being endorsed by Frank Sinatra and adopting “High Hopes” as his 1960 campaign theme tune ...
Geordie Shore star among influencers accused of plugging unauthorised investments
The Telegraph via Yahoo Finance· 1 hour agoScott Timlin arrives at Westminster Magistrates' Court - JORDAN PETTITT/PA A former Geordie Shore...
How influencer agencies vet and navigate past fake influencers and followers
Digiday· 1 day agoIn 2021, 49% of all Instagram influencers worldwide had used fake followers at some point, per analytics platform HypeAuditor. More than anything, agencies say it is important ...