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How a Liquidity Protocol Marketer Mines Web3’s ‘Most Sacred Data’
CoinDesk via Yahoo Finance· 8 hours agoWhen marketer Yakov Sychev joined cross-chain liquidity protocol Eywa a month before its launch in...
Being position-less secures a marketer’s position for a lifetime by Optimove
Search Engine Land· 2 days agoOn March 20, 2024, the Position-less Marketer was introduced on MarTech.org and my keynote address...
Filip Wielanier: 'Web3 Marketing Is a Win-Win'
CoinDesk via Yahoo Finance· 13 hours agoEvery marketer needs data. The problem is that in Web3, getting that data is tricky. Where are your customers coming from, what are they doing? This is...
NBC Taps Big Advertisers to Support ‘SNL’ 50th Season
Variety via Yahoo News· 12 hours agoNBC’s “Saturday Night Live” has spent nearly half a century making fun of advertisers and Madison...
Marketer Commute Trends Show Promise For AM/FM Perception - Radio Ink
Radio Ink· 1 day agoFor the first time post-pandemic, marketer and media agency commute patterns align closely with...
What Is Affiliate Marketing? | The Motley Fool
The Motley Fool· 5 days agoAffiliate marketing is the paid promotion of goods and services online. The marketers are typically bloggers, website publishers, and content creators....
Will Today’s Chief Marketers Be Future CEOs?
The Conference Board· 1 day agoToday’s chief marketers, who go by many different titles (chief growth officer, chief digital officer, etc.), are analysts, technologists, and...
The Last-Minute Engineering Hack That Got This Race Car Up America’s Most Dangerous Hill Climb
Popular Mechanics· 3 hours agoSitting in a trailer nestled behind the pit crew, Lucy Block is quiet and still. Sitting there in...
Behind closed doors: the intrigue and reality of platform marketer councils
Digiday· 2 days agoJust last month X’s (formerly Twitter’s) CEO, Linda Yaccarino, met with marketers on the X client council in London, as well as a number of agency execs for various meetings ...
Council Post: What To Know About Using A GenAI Co-Marketer
Forbes· 2 days agoPratik is the CEO North America at Netcore Cloud and Netcore Unbxd. The digital marketing landscape is undergoing a tectonic shift. For the past several years, marketers have ...