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Being position-less secures a marketer’s position for a lifetime by Optimove
Search Engine Land· 1 day agoOn March 20, 2024, the Position-less Marketer was introduced on MarTech.org and my keynote address...
Filip Wielanier: 'Web3 Marketing Is a Win-Win'
CoinDesk via Yahoo Finance· 3 hours agoEvery marketer needs data. The problem is that in Web3, getting that data is tricky. Where are your customers coming from, what are they doing? This is...
What Is Affiliate Marketing? | The Motley Fool
The Motley Fool· 5 days agoAffiliate marketing is the paid promotion of goods and services online. The marketers are typically bloggers, website publishers, and content creators....
NBC Taps Big Advertisers to Support ‘SNL’ 50th Season
Variety via Yahoo News· 2 hours agoNBC’s “Saturday Night Live” has spent nearly half a century making fun of advertisers and Madison...
Council Post: Lessons For Marketers From The TikTok Bill Situation
Forbes· 12 hours agoThe discourse around TikTok is a wake-up call for brands to review and refresh their content...
Council Post: Generative AI—Going Beyond The Content
Forbes· 12 hours agoI believe what’s critical for marketers at this stage is learning how to get the best out of AI—to train the product to work for you.
Marketer Commute Trends Show Promise For AM/FM Perception - Radio Ink
Radio Ink· 1 day agoFor the first time post-pandemic, marketer and media agency commute patterns align closely with...
Pizza Hut Taps Top Marketers From PepsiCo and Taco Bell
AdWeek· 1 day agoPizza Hut bolstered its marketing team, hiring PepsiCo marketer Kalen Thornton as global chief brand...
Will Today’s Chief Marketers Be Future CEOs?
The Conference Board· 24 hours agoToday’s chief marketers, who go by many different titles (chief growth officer, chief digital officer, etc.), are analysts, technologists, and...
Meet the South Carolina marketer behind some of the world’s biggest luxury auto brands - Charleston...
Charleston Regional Business Journal· 1 day agoInterluxe is at the forefront of luxury automotive’s biggest events, including F1 and MODA Miami,...