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Uber expands Journey Ads to programmatic buyers across Rides app
Marketing Dive via Yahoo Finance· 5 hours agoThe expansion allows programmatic clients to purchase display and video ads on the app and target...
Creative 100: Honoring the Most Innovative Talent Across Advertising, TV, Visual Art and More
AdWeek· 7 hours agoADWEEK’s annual Creative 100 list honors the most innovative and inspiring creative talent across advertising, marketing, social media, TV and streaming ...
Why Authenticity Matters More Than Pride Flags For LGBTQ+ Marketing
Forbes· 1 day agoAs marketing becomes more inclusive, brands are going further to target members of diverse...
Council Post: 15 Aspects Of Marketing New Business Owners Put Too Much Focus On
Forbes· 12 hours agoAs a new business owner, it’s easy to get excited about every aspect of running your business....
Study: Local TV Advertising to Grow 5.9% in 2024
TV Technology via Yahoo Finance· 3 days agoIt is forecast to hit $1.2 billion. Targeted display advertising, driven by social media, is forecast to grow 6.2%, reaching $27.2 billion. Local...
The Ads on Your United Airlines In-Flight Screen Are Getting a Lot More Specific
The Wall Street Journal· 6 days agoMEDIA & MARKETING United Airlines has begun showing personalized ads on its planes’ seat-back...move...
Expert Strategies For High ROI In Financial Marketing
Benzinga· 3 days agoRecognizing the true north of a marketing campaign lies in the alchemy of blending edge-cutting...
2 Top Stocks for Gen Z Investors to Consider Buying Now
Motley Fool via Yahoo Finance· 2 hours agoPeople put these stickers on their water bottles, laptops, and cars, which provides Dutch Bros...
T-Mobile is boosting ad inventory to monetize its subscriber reach
PhoneArena· 2 days agoT-Mobile marketing chiefs took part in the NewFronts conference organized by the Interactive ...
Creative 100: Brand Innovators Challenging Their Industries
AdWeek· 7 hours agoMore public art than advertising: Last year, Lynsey Atkin spearheaded the remake of Channel 4’s...
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