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AI Personalization Marketing: The Future of Customized Advertising
eWeek· 2 hours agoCan AI personalization marketing deliver hyper-personalized experiences? Discover top techniques...
Gen Zers overlook brand messaging: Here’s how banks can capture their loyalty - CUInsight
CUInsight.com· 1 hour agoGen Zers are the first generation of digital natives. All of this tech savvy means that Gen Zers are more desensitized to digital advertising — and are much less likely to ...
Creative 100: Honoring the Most Innovative Talent Across Advertising, TV, Visual Art and More
AdWeek· 10 hours agoADWEEK’s annual Creative 100 list honors the most innovative and inspiring creative talent across advertising, marketing, social media, TV and streaming ...
Meta Got A Big Boost From Temu And Shein Last Year. This Analyst Is Bullish On Future Performance.
Investor's Business Daily· 2 hours agoUBS rates Meta stock as a buy with a price target of 575. UBS Analyst Sees Broadening Of...
Uber expands Journey Ads to programmatic buyers across Rides app
Marketing Dive via Yahoo Finance· 8 hours agoThe expansion allows programmatic clients to purchase display and video ads on the app and target...
The Ads on Your United Airlines In-Flight Screen Are Getting a Lot More Specific
The Wall Street Journal· 6 days agoMEDIA & MARKETING United Airlines has begun showing personalized ads on its planes’ seat-back...move...
Council Post: 15 Aspects Of Marketing New Business Owners Put Too Much Focus On
Forbes· 15 hours agoAs a new business owner, it’s easy to get excited about every aspect of running your business....
Expert Strategies For High ROI In Financial Marketing
Benzinga· 3 days agoRecognizing the true north of a marketing campaign lies in the alchemy of blending edge-cutting...
Study: Local TV Advertising to Grow 5.9% in 2024
TV Technology via Yahoo Finance· 3 days agoIt is forecast to hit $1.2 billion. Targeted display advertising, driven by social media, is forecast to grow 6.2%, reaching $27.2 billion. Local...
Why Authenticity Matters More Than Pride Flags For LGBTQ+ Marketing
Forbes· 2 days agoAs marketing becomes more inclusive, brands are going further to target members of diverse...