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Targeted ads are a problem—here’s why
TechRadar· 2 days agoKeep reading as I dig into what targeted ads are, how they work, why data brokers are dodgy, and how security software like the best VPN services can help. This can include ...
I tracked all the ads I received in a day — here's what I saw
Business Insider via Yahoo News· 22 hours agoIt's clear that we're seeing more and more ads on our phones and TV screens — Netflix and Amazon...
Why Your Programmatic Strategy Needs Audio
AdWeek· 3 days agoMobile devices have maintained 70% of market share; however, display and connected TV (CTV) programmatic budgets are skyrocketing, with CTV...As overall programmatic budgets ...
The Killer Ad Network May Have Just Been Born. Look Out, Incumbents!
Forbes· 4 days agoUnited Airlines is updating the idea of the inflight magazine network and using passenger...
4 ways in-app advertising can help retailers boost revenue and retention
The Drum· 4 days agoWhat is in-app advertising and how does it work? Programmatic in-app advertising refers to the...
This Undervalued Stock Could Join Nvidia in the $2 Trillion Club
Motley Fool via Yahoo Finance· 19 hours agoWe saw this with Reels, Stories, as News Feed transitioned to mobile and more. And I also expect to...
Kidoz Inc. Revenue Growth Continues with US$1,793,071 in Q1 2024
Morningstar· 3 days agoVANCOUVER, BC / ACCESSWIRE / May 30, 2024 / Kidoz Inc. (TSXV:KIDZ) (the "Company"), mobile AdTech developer and owner of the market-leading Kidoz Contextual Ad< ...
PayPal Is Planning an Ad Business Using Data on Its Millions of Shoppers - Slashdot
Slashdot· 6 days agoPayPal hopes to boost its growth by starting an ad network [non-paywalled link] juiced with something it already owns: data on its millions of users. From a report: The digital ...
Top 5 tips for targeting China’s luxury consumers with a mobile-first approach
The Drum· 6 days agoNowhere is this more evident than in China, with its mobile-first and inclusive digital...
You Think You Know How Misinformation Spreads? Welcome to the Hellhole of Programmatic Advertising
Wired News· 4 days agoTrevor will then go through a series of screens offering an array of choices for where, how, and...
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