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YouTube embeds ads into videos to beat ad blockers
Search Engine Land· 10 hours agoThe big picture. YouTube’s latest technical maneuver is part of its broader crackdown on ad-blocking over the past year. It first targeted browser
Madhive acquires omnichannel ad sales firm Frequence - Mobile Marketing Magazine
MobileMarketing· 22 hours agoTechnology company Madhive has announced the acquisition of omnichannel ad sales provider, Frequence, for an undisclosed sum. Despite, the terms of the deal not being disclosed ...
Uber expands Journey Ads to programmatic buyers across Rides app
Marketing Dive via Yahoo Finance· 16 hours agoThe expansion allows programmatic clients to purchase display and video ads on the app and target...
Elevate Your Mobile Marketing Strategy: AVOW's Ultimate Guide to Mobile OEM Ad Formats in 2024 - ...
MobileMarketing· 3 days agoReady to take your mobile advertising strategy to new heights in 2024? AVOW is excited to present its latest in-depth guide on Mobile OEM Ad< ...
T-Mobile is boosting ad inventory to monetize its subscriber reach
PhoneArena· 3 days agoIt turns out that the Un-carrier has plans to greatly increase its ad inventory. The channels it...
Onsemi announces closure of South Portland site
WCSH 6 Portland· 3 hours agoAn Onsemi spokesperson shared a statement the company is consolidating sites and offering impacted employees opportunities to relocate "where possible."
YouTube looks to be testing server-side ad injection to counter ad blockers
9to5Google· 1 day agoYouTube’s crackdown on tools that block advertising continues with server-side ad injection. The...
United Airlines takes flight with airline industry’s first media network
Marketing Dive via Yahoo Finance· 4 days agoUnited is billing the offerings, which allows marketers to reach consumers on its mobile app and...
United Airlines Launches Media Network Using App, Inflight Entertainment Screens
PYMNTS.com· 6 days agoThe new Kinective Media by United Airlines makes this personalization possible by using insights from customers’ travel behaviors, and it will deliver these offers via the airline’s
Annovis Bio (NYSE: ANVS) Announces Results of Recent Alzheimer's Study
Digital Journal· 1 day agoTo receive SMS alerts from BioMedWire, "Biotech" to 888-902-4192 (U.S. Mobile Phones Only) For more information, please visit https://www.BioMedWire.com Please see full...