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T-Mobile Dials Deeper Into Ad Business With Retail Network (NewFronts)
Next TV via Yahoo News· 4 days agoT-Mobile said it plans to expand its retail media network by adding other retailers. Plex will give...
T-Mobile Advertising Launches Retail Media Plan at NewFronts
AdWeek· 4 days agoThe company kicked off its announcement of broader T-Mobile Advertising offerings at Moonlight...
T-Mobile Snaps Up Mint Mobile For A Cool $1.35B, Ryan Reynolds Pockets $300M
HotHardware· 2 days agoT-Mobile just snagged itself one of the more successful—and probably best marketed—mobile virtual ...
Giro d'Italia 2024: How to Watch a UCI World Tour Cycling Livestream for Free
CNET· 10 hours agoIt's the first Grand Tour of the 2024 season.
How to Watch Giro d’Italia 2024 Online
The Hollywood Reporter via Yahoo Sports· 17 hours agoSpanning more than 2,142 miles, the Giro d’Italia (Tour of Italy) begins on Saturday, May 4. The 21-day endurance cycling event features nearly 180...
T-Mobile Unveils Massive Owned Ad Inventory Expansion
MediaPost· 4 days agoIn it's first-ever NewFronts presentation, mobile carrier T-Mobile unveiled an expansion of its advertising solutions unit, boosting both digital and brick-and-mortar ...
Comcast Makes $1M Commitment to Military-Serving Nonprofits
TV Technology via Yahoo Finance· 18 hours agoSince 2015, Comcast companies have also hired more than 21,000 veterans, National Guard and reserve...
The Friday File: OpenAI slapped with lawsuit, open RAN momentum
Mobile World Live· 1 day agoMobile World Live brings you our top three picks of the weeks US newspapers sued OpenAI and...
These are the 10 biggest retail media network updates of 2024 so far
InternetRetailer.com· 3 days agoRetail media networks have become one of the hottest topics in retail in 2024. In addition,...
NewFronts recap—everything advertisers need to know about TikTok, Snap and Google’s pitches
Ad Age· 2 days agoGoogle focused on programmatic advertising at NewFronts, promoting its demand-side platform Display and Video 360. Google looked to encourage advertisers to take all their digital video buying ...