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Google launches Gemini AI app in the UK - Mobile Marketing Magazine
MobileMarketing· 11 hours agoGoogle UK has launched a dedicated mobile app to allow users to use its AI tool, Gemini. The technology giant revealed a new Gemini app has launched on its own Android mobile operating system ...
Ikea launches Roblox store with paid virtual jobs - Mobile Marketing Magazine
MobileMarketing· 13 hours agoIkea has announced the launch of The Co-Worker Game’, a virtual universe being launched on Roblox. Launching on 24 June, the game will allow players to experience working in Ikea’s virtual universe ...
WATCH: Spotify unveils latest B2B stunt Speedbeats - Mobile Marketing Magazine
MobileMarketing· 1 day agoSpotify has launched a new B2B campaign, Spotify Spreadsheet, aimed at marketers, agencies and brand decision makers. The campaign is a first-of-its-kind music video made and distributed entirely ...
X updates policy allowing users to post consensual adult content - Mobile Marketing Magazine
MobileMarketing· 11 hours agoX, formerly known as Twitter, has updated its policy allowing users to post consensual adult content if it’s clearly labelled. Despite adult content being allowed on Twitter before Elon Musk ...
Early AI adopters uncertain about advancements, data reveals - Mobile Marketing Magazine
MobileMarketing· 12 hours agoNearly 70% of early AI adopters have raised concerns over the tool’s future influence, new data has revealed. According to a report by Ericsson ConsumerLab, 60% of even the most eager AI users ...
Snapchat unveils new ad campaign highlighting in-app connections - Mobile Marketing Magazine
MobileMarketing· 1 day agoSnapchat has launched a new campaign to promote togetherness and community in the app. More Love”, follows the platform “Less Social Media. According to the company, which recently rebranded ...
WATCH: Audible launches first-ever global brand marketing campaign - Mobile Marketing Magazine
MobileMarketing· 1 day agoAudible has launched its first-ever global brand marketing campaign, ‘Bringing imagination to life’. In partnership with creative agency Fold7 and Partizan, the new campaign highlights how listening ...
Ebay collabs with gaming influencer Alhan Gençay - Mobile Marketing Magazine
MobileMarketing· 6 days agoEbay has partnered with gamer Alhan Gençay to launch the first of its “In Session With” series to spotlight the shared passions of the sneaker and gaming communities. As part of the collaboration ...
PayPal hires ex-Uber VP to head up new ad business - Mobile Marketing Magazine
MobileMarketing· 6 days agoPayPal has named former Uber Advertising Vice President and General Manager Mark Grether to lead its new advertising platform. Grether has over 20 years of experience in the field and joins ...
Snap, YouTube and Pinterest call for better representation of women in advertising - Mobile ...
MobileMarketing· 2 days agoSocial media giants Snap, YouTube and Pinterest have partnered with Women in Advertising, Communications and Leadership (WACL) to launch a new campaign calling for better representation of all women in advertising.