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Brightcove (BCOV) Expands Customer Base by Adding FrightPix
Zacks· 3 days agoWith the addition of FrightPix, Brightcove (BCOV) continues to expand its impressive portfolio of media clients, which includes industry giants such as AMC Networks, BBC Studios and JCOM.
Can Ad-Supported Streamers Still See Growth As Consumers Want Even Less Ads?
MediaPost· 2 days agoThere is seemingly no end to efforts when it comes to blocking TV-video advertising, as ad blockers keep looking to gain new ground. One ad-blocking technology ...
MediaPost Publications - MediaPost Weekend 06/15/2024
MediaPost· 5 days agoThe National Retail Federation predicts people will lavish fathers with love, spending an average of $190. Oracle built its ad business through the acquisition of well-established companies including BlueKai and Moat.
While Meta, X step back from publishers, TikTok sees them as an opportunity
Digiday· 7 days agoAmid TikTok’s uncertain future in the U.S., the company’s most recent restructure round reportedly...
ReneVerse Unites with JetSynthesys to Reach 15M+ Monthly Players with Next-Gen In-Game Ads
Benzinga· 5 days agoThrough this collaboration, ReneVerse and JetSynthesys aim to deliver tailored, non-intrusive,...
SiriusXM (SIRI) Embraces Unified ID 2.0 for Audio Advertising
Zacks via Yahoo Finance· 1 day agoSirius XM's (SIRI) advertising arm, Sirius XM Media, announces its partnership with The Trade Desk...
Safe Exchange and Pixalate Come Together to Ensure Programmatic Ad Decisioning Better Serves Global...
Digital Journal· 6 days agoSafe Exchange™ deepens its relationship with Pixalate.CALGARY, AB / ACCESSWIRE / June 13, 2024 / A Parent Media Co. Inc. (APMC), the owner of Safe Exchange™, announced today its emerging collaboration ...
Eric Winter of ABC's The Rookie Releases Gold Medal Winning Rum
Morningstar· 2 days agoEric Winter, currently starring on ABC's The Rookie, is debuting Palm Republic Rum. Palm Republic is a premium rum available in Aged and Silver. It was then that I started to appreciate all ...
What does the the Privacy Sandbox delay mean for ad tech?
The Drum· 6 days agoInMobi's Todd Rose (senior vice president of global business development and addressability)...
New Smart Ring Aims to Dethrone Oura With An AI Coach and Crypto Rewards - Decrypt
Decrypt· 1 week agoA new smart ring is hitting the market that leverages artificial intelligence (AI) and a crypto earning feature as it guns for industry leader Oura. Smart rings pack wearable tech into a factor ...