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Reels continue to be a key driver of overall advertising growth for Meta Platforms: Citi By...
Investing.com· 3 days agoReels continue to be a key driver of overall advertising growth for Meta Platforms: Citi
Fox, FreeWheel Expand Playbook With Dynamic Ad Insertion in College Football Games
Next TV via Yahoo Sports· 3 days agoThe new relationship makes FreeWheel Fox’s primary ad-serving partner and main monetization engine....
...Corporation and FreeWheel Announce Expanded Partnership to Introduce Dynamic Ad Insertion for...
Morningstar· 3 days agoThis agreement includes a proprietary integration between FOX’s AdRise... to further drive scale, access and a more simplified path to premium video ad inventory. Fox Corporation ...
Safe Exchange and Pixalate Come Together to Ensure Programmatic Ad Decisioning Better Serves Global...
Digital Journal· 2 days agoSafe Exchange™ deepens its relationship with Pixalate.CALGARY, AB / ACCESSWIRE / June 13, 2024 / A Parent Media Co. Inc. (APMC), the owner of Safe Exchange™, announced today its emerging collaboration ...
Netflix's member trends and engagement "improving" - KeyBanc By Investing.com
Investing.com· 2 days agoNetflix's (NASDAQ:NFLX) number of new users and the time people are spending engaging with the...
AI: How Will It Shape the Future of Media?
TV Technology via Yahoo News· 2 days agoWhile ML has improved efficiency and quality, generative AI technology is set to have an even greater impact on the future...translation that captures...
While Meta, X step back from publishers, TikTok sees them as an opportunity
Digiday· 2 days agoAmid TikTok’s uncertain future in the U.S., the company’s most recent restructure round reportedly...
Spotify Ramps Up Safety Measures As 2024 Elections Near - Radio Ink
Radio Ink· 5 days agoAs candidates continue to dole out ad dollars ahead of the 2024 election, Spotify is laying out global ground rules for platform safety.
Best of Show 2024: The Winner’s Circle
Next TV via Yahoo News· 5 days agoIt enables creators and broadcasters to swiftly launch their streaming services, reducing the focus on technical complexities and allowing...
Apple may not be paying OpenAI to put ChatGPT on iPhones, iPads, or Macs
Pocket-lint· 2 days agoApple isn't paying OpenAI to add ChatGPT to Apple Intelligence, a core feature of iOS 18, iPadOS 18,...
