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LinkedIn disables tool for targeted ads to comply with EU tech rules
Reuters via Yahoo News· 2 days agoMicrosoft's LinkedIn has discontinued a tool that allows it to use sensitive personal data for ...
LinkedIn to limit targeted ads in EU after complaint over sensitive data use
TechCrunch· 2 days agoThe move comes more than three months after a collective of civil society groups filed a complaint...
Council Post: Demystifying Retail Media Networks: How Global Brands Are Approaching The Future Of...
Forbes· 2 days agoFor those who are unfamiliar, you can think of retail media networks (RMNs) as a bridge between...
New Ireland Marketing Agency Boosts Market Reach With Website Upgrades and New Services
Digital Journal· 5 days agoThese services are designed to boost clients’ online presence. Advanced SEO techniques improve...
Costco is getting into the ad business to keep up with Walmart and Target
Quartz· 3 days agoWilliamson told Marketing Brew that Costco is currently using audience data on its more than 70...
Small Business - Picayune Item | Picayune Item
The Picayune Item· 3 days agoThe NinaData buying intent platform is a near real-time contextual data platform for driving in-moment online results for brands. Using purpose-built AI for semantic analysis ...
Yahoo To Combine Set-Top Box, CTV Data To Target Campaigns
Next TV via Yahoo News· 4 days ago...TV and linear viewing data to more effectively plan, buy and measure television campaigns. eBay,...
Are Retail Media Networks Financial Services' Next Big Move?
PYMNTS.com· 6 days agoThis year more than 5 trillion digital ads will be shown globally. It’s a staggering number and a...
Doctors couldn’t help. They turned to a shadow system of DIY medical tests.
Washington Post· 49 minutes agoAngelika Sharma was desperate. After a year and a half, an answer came finally in the form of a...
Albertsons Takes Its First Steps Into Non-Endemic Advertising, Retail Media’s Next Frontier |...
AdExchanger· 2 days agoThe first step in the retail media evolution is for every retailer to create its own data-driven ad...