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LinkedIn Disables Tool for Targeted Ads to Comply With EU Tech Rules
US News & World Report· 2 days agoMicrosoft's LinkedIn has discontinued a tool that allows it to use sensitive personal data for targeted advertising in order to comply with EU ...
LinkedIn to limit targeted ads in EU after complaint over sensitive data use
TechCrunch· 2 days agoThe move comes more than three months after a collective of civil society groups filed a complaint...
Costco is getting into the ad business to keep up with Walmart and Target
Quartz· 3 days agoWilliamson told Marketing Brew that Costco is currently using audience data on its more than 70...
Council Post: Demystifying Retail Media Networks: How Global Brands Are Approaching The Future Of...
Forbes· 2 days agoFor those who are unfamiliar, you can think of retail media networks (RMNs) as a bridge between...
Small Business - Picayune Item | Picayune Item
The Picayune Item· 3 days agoThe NinaData buying intent platform is a near real-time contextual data platform for driving in-moment online results for brands. Using purpose-built AI for semantic analysis ...
New Ireland Marketing Agency Boosts Market Reach With Website Upgrades and New Services
Digital Journal· 5 days agoThese services are designed to boost clients’ online presence. Advanced SEO techniques improve...
Yahoo To Combine Set-Top Box, CTV Data To Target Campaigns
Next TV via Yahoo News· 4 days ago...TV and linear viewing data to more effectively plan, buy and measure television campaigns. eBay,...
Albertsons Takes Its First Steps Into Non-Endemic Advertising, Retail Media’s Next Frontier |...
AdExchanger· 2 days agoThe first step in the retail media evolution is for every retailer to create its own data-driven ad...
Are Retail Media Networks Financial Services' Next Big Move?
PYMNTS.com· 6 days agoThis year more than 5 trillion digital ads will be shown globally. It’s a staggering number and a...
Here are 3 ways Meta could pivot if 10% of its ad revenue were to disappear
CNBC· 4 days agoMeta Platforms could see a slowdown in a big revenue driver later this year. Wall Street analysts...
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related to: online ads, target advertising