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Retailers look for alternatives as cookies are phased out
InternetRetailer.com· 6 days agoGoogle is eliminating third-party cookies, and retailers are actively searching for how to fill the...
Council Post: Maximizing Advertising Potential: The Emergence Of Zero-Party Ads
Forbes· 5 days agoDespite another delay in Chrome’s cookie phase-out, the search for alternative methods for...
Let Ad Campaigns ‘Breathe’—Over Optimization Can Suffocate Results
Forbes· 1 day agoLike any good marketer you will always be testing and tinkering with your ad campaigns to optimize...
I tracked all the ads I received in a day — here's what I saw
Business Insider· 2 days agoWhen my editor asked me to track all the ads I saw in a day, I wasn't sure how it would go. I saw over 130 ads, but I didn't mind most of them.
US says Google can't use surprise payment to avoid antitrust jury trial
Reuters· 4 days ago, opens new tab cannot head off a jury trial over its alleged digital advertising dominance by...
The Killer Ad Network May Have Just Been Born. Look Out, Incumbents!
Forbes· 5 days agoIt’s not your imagination if it feels like all your clients and competition are interested in the...
Is Google Stock A Buy After It Passes A $2 Trillion Valuation?
Forbes· 6 days agoGemini chatbot if you should buy Alphabet (GOOG) (GOOGL) stock, and you'll get a bulleted list of...
Did Kim Kardashian really deserve that crypto fine?
TechCrunch· 6 days agoWelcome to Chain Reaction, where we unpack and explain the latest in crypto news...whether Kim Kardashian really deserved that $1.26 million fine that...
High Profit Business Ideas To Start Now For Aspiring Entrepreneurs
Forbes· 6 hours agoStarting a business can be a compelling choice for many reasons. For some, the allure lies in the opportunity to pursue a passion and turn a beloved hobby or interest into a profitable venture ...
TikTok becomes campaign battleground for Conservatives, Labour during UK election
South China Morning Post· 5 days agoData security concerns – which led to the Chinese ByteDance-owned app to be banned on government...
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