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Council Post: Maximizing Advertising Potential: The Emergence Of Zero-Party Ads
Forbes· 12 hours agoDespite another delay in Chrome’s cookie phase-out, the search for alternative methods for...
Retailers look for alternatives as cookies are phased out
InternetRetailer.com· 22 hours agoGoogle is eliminating third-party cookies, and retailers are actively searching for how to fill the...
The Killer Ad Network May Have Just Been Born. Look Out, Incumbents!
Forbes· 12 hours agoIt’s not your imagination if it feels like all your clients and competition are interested in the...
UK parties face-off on TikTok battleground
AFP via Yahoo News· 6 hours agoOn the face of it, the villain from "Shrek", British singer turned TV presenter Cilla Black, and national service have nothing in common.One Labour...
Did Kim Kardashian really deserve that crypto fine?
TechCrunch· 1 day agoWelcome to Chain Reaction, where we unpack and explain the latest in crypto news...whether Kim Kardashian really deserved that $1.26 million fine that...
Council Post: The Power Of Measurement: How To Optimize Your Next Campaign
Forbes· 12 hours agoMarketing measurement was once fairly simple: You launched a campaign, and then you measured its...
Is Google Stock A Buy After It Passes A $2 Trillion Valuation?
Forbes· 2 days agoGemini chatbot if you should buy Alphabet (GOOG) (GOOGL) stock, and you'll get a bulleted list of...
People are trying to make sense of a new Alexander Wang ad that uses controversial celebrity...
Business Insider· 21 hours agoThis story is available exclusively to Business Insider subscribers. Become an Insider and start...
Google's AI Offerings Are Missing One Big Thing. People.
Forbes· 7 days agoThis past week Google announced a number of changes and product launches in the advertising, search...
AI startups could see a wave of 'acquihires,' and it might get messy
Business Insider· 4 hours agoThis story is available exclusively to Business Insider subscribers. Become an Insider and start reading now. This post originally appeared in the Insider Today newsletter. You can sign up for Business Insider's daily newsletter here.
