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RTB House turns to generative AI to improve programmatic precision
Marketing Dive via Yahoo Finance· 6 months agoDive Brief: RTB House unveiled a new generative artificial intelligence (AI) solution that leverages...
Here's How the CIA Plans To Use Your Ad Tracking Data
Reason.com via Yahoo News· 2 weeks agoSeamartini/Newscom For years, the U.S. government has bought information on private citizens from...
Viant Stock Jumps 29% On Rebound In CTV Growth
Next TV via Yahoo News· 10 months agoTim Vanderhook of Viant at 2022 Advanced Advertising Summit A rebound in streaming and connected TV advertising helped boost Viant Technology stock...
European leaders at risk of ‘blackmail, hacking and compromise’ due to trade in data - report
Euronews via Yahoo News· 7 months agoThe report from the Irish Council for Civil Liberties (ICCL) highlights how an advertising...
Security experts just found two giant smartphone privacy issues
Digital Trends via Yahoo News· 4 months agoAdvertisements and notifications are a common part of the whole smartphone experience. But according...
