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Generative Engine Optimization: Gain visibility in AI search by Ignite Visibility
Search Engine Land· 2 days agoWhat’s needed in order to gain visibility in generative search engines will vary by every query,...
How the Google leak confirms the significance of author and publisher entities in SEO
Search Engine Land· 1 day agoThe May 2024 Google leak has shed light on the growing importance of author and publisher entities...
AI-generated content: The dangers of overreliance
Search Engine Land· 10 hours agoDig deeper: How to survive and thrive in a Google helpful content world Considerations when using ChatGPT As a business owner myself, I can tell you I...
Perplexity Pages showing in Google AI Overviews, featured snippets
Search Engine Land· 3 days agoAI-powered search engine Perplexity introduced a new product – Perplexity Pages – to select free and...
An SEO’s guide to redirects
Search Engine Land· 4 days agoMore on that later. Typical SEO use cases for redirects There are some very common reasons why a website owner might want to implement redirects to help...
Is AI Going to Take Over PR? Here's Where It Belongs and Where It Doesn't in Content Creation |...
Entrpreneur· 6 hours agoAs the owner of a PR firm, I can't tell you how often AI-generated content has come up in...
Search Engine Use Declines Significantly As Young Users Find Their Way Online
MediaPost· 4 days agoAs technology matures and ages, new users find their way online, continually changing the way advertisers and marketers find and approach people online. The Forbes Advisory's study released ...
Rethinking your keyword strategy: Why optimizing for search intent matters
Search Engine Land· 3 days agoMarketing efficiency: Focusing your attention on searchers actively searching for your products...
News Publishers Try To Sic the Government on Google AI
Reason.com via Yahoo News· 4 days agoThe administration doesn't seem to see Google's disruption by AI as a strike against its theories of...
This Is What It Looks Like When AI Eats the World
The Atlantic· 7 hours agoThis spring, tech companies have made clear that AI will be a defining feature of online life, whether people want it to be or not. First, Meta surprised users with an AI chatbot that lives ...