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    • What Is PPC Marketing? Complete Guide to Pay Per Click

      Market Watch· 1 day ago

      PPC stands for pay per click, and it references a type of online advertising model in which advertisers pay for each click that an ad receives. PPC advertising can be used to drive traffic to ...

    • So you’ve ‘won’ SEO – now what?

      So you’ve ‘won’ SEO – now what?

      Search Engine Land· 20 hours ago

      It’s different than with paid media, where you can just increase your budget to get momentum. Once...key factor in maintaining – and even improving –...