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Amazon unveils cookieless ad-targeting solution at Cannes Lions
Marketing Dive via Yahoo Finance· 7 hours agoDive Brief: Amazon unveiled an ad-targeting solution called Ad Relevance that does not rely on...
Tracking how many ads I saw in a single day made me realize I don't really mind them
Business Insider via Yahoo News· 3 hours agoIt's clear that we're seeing more and more ads on our phones and TV screens — Netflix and Amazon...
Perion’s Tal Jacobson on how ad-tech is changing, and why Cannes Lions is a ‘potential deal moment’
Page Six· 3 hours ago“We’re going to see that the opportunities for AI in the advertising and marketing space are...
What does the the Privacy Sandbox delay mean for ad tech?
The Drum· 4 days agoGoogle’s constantly shifting timeline for the Privacy Sandbox – embodied in its recent announcement...
AI Personalization Marketing: The Future of Customized Advertising
eWeek· 5 days agoCan AI personalization marketing deliver hyper-personalized experiences? Discover top techniques...
JD Supra: HUD Issues Guidance on Applicability of the Fair Housing Act to Tenant Screening and...
JD Supra· 4 days agoThe purpose of HUD’s guidance is to make housing providers, tenant screening companies, advertisers, and online platforms aware that the FHA applies to tenant screening and housing advertising ...
Meta and Apple will likely be the first targets of Europe’s new antitrust powers
Fortune· 1 day agoAccording to Reuters, the European Commission is gearing up to make Meta and Apple the first targets of its new antitrust powers, based on the Digital Markets Act that took ...
Fewer Non-White Actors Getting Lead Roles in Top Shows, Samba TV Reports
Next TV via Yahoo News· 5 days agoTurboTax also distinguished itself by serving ads proportionately to Hispanic households at 19%. At...
AI-powered marketing: Top 10 AI tools to accelerate growth in 2024
Digital Journal· 5 days agoArtificial intelligence is transforming marketing faster than you can say “machine learning”
Why the US spy community is busier than ever thwarting foreign election interference
USA TODAY via Yahoo News· 6 days agoRussia, they claim, remains most active in targeting U.S. elections, but China and Cuba are likely...
