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Study Local TV Advertising to Grow 5.9% in 2024
TV Tech· 34 minutes agoTV advertising will jump by 5.9% in 2024 to $9.91 billion but decline sharply in the off-election year of 2025 to $8.77 billion, lower than the $9.16...
Amazon eases up on annoying Fire TV video ads
Android Central· 11 hours agoIn late 2023, Amazon's big banner ad on the home screen triggered autoplay video ads, disrupting the user experience and causing dissatisfaction. A recent redesign moved ads ...
Google TV introduces another set of ads for advertisers through its network
Android Central via Yahoo News· 3 days agoAs detailed in a press release, the Google TV network (GTV) is giving advertisers even more ways to...
BCE Subsidiary Bell Media Partners TikTok for Pulse Premiere
Zacks via Yahoo Finance· 4 hours agoApart from this, it boasts of substantial investment in Canadian content creation, such as local...
Smart-TV prices set to surge as DePIN SNPad token mining begins
The Cointelegraph· 6 days agoSNPad, a revolutionizing Web3 platform that will pay people to watch commercials on TV, announced the listing of its SNPAD token on Uniswap on June 4, 2024, at 12:00 UTC.
CTV closes in on linear for consumer ad attention, report finds
Marketing Dive via Yahoo Finance· 6 days agoWhile that percentage is still lower than linear TV ad attention (54.5%), attention for ads on...
Liz Cheney PAC honors D-Day, says Trump driven by 'spite, revenge and self-pity' in new ad
MSNBC· 4 days agoA new ad from Liz Cheney's Our Great Task PAC honors the 80th anniversary of D-Day and says the...
Pharma Ad Startup Snags Seed Funding To Support Better TV Ad Targeting | AdExchanger
AdExchanger· 4 days agoPharma brands spend billions of dollars every year on poorly targeted TV advertising. A new startup...
GumGum Says In-Video Ad Units Boost Attention 30%
Next TV via Yahoo News· 4 days agoGumGum. Ad tech company GumGum said its In-Video ad format produces a 30% higher attention rate compared to other connected TV ads, according ...
Love Island UK Season 11 Streaming: Watch & Stream Online via Hulu
COMINGSOON.net via Yahoo News· 16 hours agoLove Island UK Season 11 is a popular reality TV show where single people live together in a fancy...