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Amazon is finally dialing back on Fire TV video ads — what to expect
Tom's Guide· 5 hours agoAmazon is bringing some big changes to its Fire TV interface that will make those annoying video ads far less of a nuisance. According to CordCutterNews, the new platform ...
'A draft dodger': Vets slam Trump in new Biden campaign ad
MSNBC· 3 days agoThree veterans in a new Biden-Harris campaign ad say former President Trump is unfit for office.
Google Launches New Connected TV Ad Placement Options
Social Media Today· 2 hours agoGoogle has announced a new way to display your ads on connected T.V. sets, via its Google T.V. network, which is available on selected smart T.V.s and O.T.T, devices. As it looks to capitalize ...
Navigating the New CTV Ad Landscape (Viewpoint)
Next TV via Yahoo Finance· 10 hours agoThe increasing availability of biddable inventory, combined with the flexibility that programmatic offers, is prompting some to question the necessity of...
Amazon eases up on annoying Fire TV video ads
Android Central· 16 hours agoIn late 2023, Amazon's big banner ad on the home screen triggered autoplay video ads, disrupting the user experience and causing dissatisfaction. A recent redesign moved ads ...
Study: Local TV Advertising to Grow 5.9% in 2024
TV Tech· 5 hours agoTV advertising will jump by 5.9% in 2024 to $9.91 billion but decline sharply in the off-election year of 2025 to $8.77 billion, lower than the $9.16...
Google TV introduces another set of ads for advertisers through its network
Android Central via Yahoo News· 3 days agoAs detailed in a press release, the Google TV network (GTV) is giving advertisers even more ways to...
Smart-TV prices set to surge as DePIN SNPad token mining begins
The Cointelegraph· 6 days agoSNPad, a revolutionizing Web3 platform that will pay people to watch commercials on TV, announced the listing of its SNPAD token on Uniswap on June 4, 2024, at 12:00 UTC.
CTV closes in on linear for consumer ad attention, report finds
Marketing Dive via Yahoo Finance· 7 days agoWhile that percentage is still lower than linear TV ad attention (54.5%), attention for ads on...
Pharma Ad Startup Snags Seed Funding To Support Better TV Ad Targeting | AdExchanger
AdExchanger· 4 days agoPharma brands spend billions of dollars every year on poorly targeted TV advertising. A new startup...
