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Digital ad spending streams past traditional TV - Marketplace
Marketplace· 1 day ago“Tonight Show” host Jimmy Fallon did his version of Beyonce’s “Texas Hold ‘Em” at NBC’s upfront...
GOP candidates in Upstate SC congressional race aim for runoff as they push Trump’s agenda
Rock Hill Herald via Yahoo News· 38 minutes agoIn the last cycle he put $375,000 of his own money and spent almost all of it on staff. He spent...
Outside spending on Latimer-Bowman race starts up with $1.9M in TV ads by pro-Israel group
Lohud | The Journal News via Yahoo News· 9 hours agoThe United Democracy Project spent a hefty $1.9 million on TV ads set to start Thursday and air for...
YouTube Upfront: CEO Says It’s ‘Redefining’ TV, Platform Launches Ad Takeovers for Top 1% of...
Variety via Yahoo News· 17 hours agoYouTube’s message to Madison Avenue: The video giant isn’t like traditional TV — it’s bigger, with...
TV Ad Sales Leaders: Meet the Key Upfront Execs
Variety via Yahoo Finance· 2 days agoThe turmoil in TV and advertising has been reflected in a high level of turnover among top TV ad sales executives, so media buyers will ...
Where Will Roku Stock Be in 3 Years?
The Motley Fool via AOL· 1 hour agoIf so you'll be happy to know that Roku's enterprise value is currently just $7.6 billion. The ceiling is naturally higher if Roku continues to be a...
YouTube pitches advertisers on streaming dominance, unskippable video ads
Marketing Dive via Yahoo Finance· 5 hours agoDive Brief: YouTube boasted a dominant position in streaming at its Brandcast upfront presentation...
X-Men ’97 Episode 10 Finale Post-Credits Explained: Will Gambit Return?
COMINGSOON.net via Yahoo News· 3 hours agoAlthough one of the major threats was dealt with, it seems the X-Men found themselves at the center...
As Iowa's 3rd Congressional District race heats up as campaign ads hit your television
The Des Moines Register via Yahoo News· 5 hours agoIowans in the 3rd Congressional District will see both Democratic candidates on TV as the June 4...
TV upfront presentations clouded by digital video ad supremacy
Reuters via Yahoo News· 3 days agoAs television executives prepare lavish stage presentations in New York this week to dazzle...