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Netflix plans to in-house ad tech, adds measurement partners as ad tier surges
Marketing Dive· 2 hours agoNetflix's ad-supported plan now has 40 million monthly active users, with more than 40% of all signups in ads markets picking the plan, according to details around its upfront ...
Outside spending on Latimer-Bowman race starts up with $1.9M in TV ads by pro-Israel group
Lohud | The Journal News via Yahoo News· 7 hours agoThe United Democracy Project spent a hefty $1.9 million on TV ads set to start Thursday and air for...
Digital ad spending streams past traditional TV - Marketplace
Marketplace· 1 day ago“Tonight Show” host Jimmy Fallon did his version of Beyonce’s “Texas Hold ‘Em” at NBC’s upfront...
Wall Street analysts bullish on The Trade Desk following Netflix news By Investing.com
Investing.com· 8 minutes agoAnalysts at Stifel believe the announcement is another component of their TTD thesis playing out....
TV upfront presentations clouded by digital video ad supremacy
Reuters via AOL· 3 days agoAs television executives prepare lavish stage presentations in New York this week to dazzle...
YouTube Upfront: CEO Says It’s ‘Redefining’ TV, Platform Launches Ad Takeovers for Top 1% of...
Variety via Yahoo News· 15 hours agoYouTube’s message to Madison Avenue: The video giant isn’t like traditional TV — it’s bigger, with...
America runs on Rudy: Bankrupt mayor launches bizarre coffee venture as he’s crippled by $148m debt
The Independent US via AOL· 32 minutes agoPlease enjoy my delicious fresh roasted specialty coffee. It’s quality you can trust,” he says. TV...
As Iowa's 3rd Congressional District race heats up as campaign ads hit your television
The Des Moines Register via Yahoo News· 3 hours agoIowans in the 3rd Congressional District will see both Democratic candidates on TV as the June 4...
Detroit congressman Shri Thanedar spending big on TV ads, billboards using taxpayer funds
Detroit News· 1 day agoCapitol. The Democratic congressman is flooding airwaves in the Detroit market with a whopping...
How to Watch the PGA Championship Live For Free to See Who Wins the $3M Prize
STYLECASTER via Yahoo News· 4 hours agoDirecTV Stream offers a five-day free trial, and starts at $79.99 per month after the trial ends....