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Yahoo Launches New Data Partnership with VideoAmp
TV Technology via Yahoo News· 1 day agoThat integration will allow advertisers to leverage high-qualityviewership data and an industry-leading identity graph. VideoAmp recently received...
She took over 'Bridgerton' as Colin and Penelope moved to the fore: 'The pressure was immense'
LA Times via AOL· 10 hours ago"Bridgerton" showrunner Jess Brownell discusses Season 3, the debate with Shonda Rhimes over Colin's...
Leading TV Roles for Non-White Actors Down 7% From 2023
The Wrap via Yahoo News· 12 hours ago"Unfortunately, as the United States grows more and more diverse, TV has not followed suit," Samba...
Samba TV: Top TV Shows Became Less Diverse in 2024
TV Technology via Yahoo News· 12 hours agoThe lost opportunity in establishing a closer relationship with potential viewers in an increasingly diverse country was also highlighted by Samba TV ...
Asia Streaming Analysis: U.S. Content Is Losing Ground, but Remains Important for Subscription...
Variety via Yahoo News· 2 days agoU.S-produced film and TV content has maintained leadership in terms of reach among Subscription...
Fewer Non-White Actors Getting Lead Roles in Top Shows, Samba TV Reports
Next TV via Yahoo News· 12 hours agoDiversity could also be a powerful weapon in the streaming wars. “With representation driving ...
Netflix, Higher Ground Partners Barack & Michelle Obama Expand Film & TV Creative Collaboration
Deadline Hollywood· 2 hours agoEXCLUSIVE: Higher Ground, the media company started by President Barack Obama and Michelle Obama,...
Celtics, Mavericks Game 1 viewership numbers is a bad sign for NBA
ClutchPoints· 6 days agoThe Dallas Mavericks struggled in Game 1 of the NBA Finals against the Boston Celtics, and the ...
Joint Industry Committee Adds Set-Maker Samsung to Measurement Lineup
Next TV via Yahoo Finance· 13 hours ago“The cross-platform video ecosystem includes numerous parties who both collect and rely on rich data...
‘The Acolyte’ Blasts Onto Disney+ With 4.8M Views In First Day Of Streaming
Deadline Hollywood· 3 days agoThe Acolyte is off to a promising start on Disney+. Disney+ doesn’t generally release viewership ...