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Q1 Earnings Highlights: The Trade Desk (NASDAQ:TTD) Vs The Rest Of The Advertising Software Stocks
StockStory via Yahoo Finance· 1 hour agoQuarterly earnings results are a good time to check in on a company’s progress, especially compared...
Magnite stock upgraded to Buy, BofA sees 'dominant force' potential By Investing.com
Investing.com· 1 hour agoThe firm's confidence in Magnite has grown based on its potential to become a dominant force in the...
Research Briefing: Despite challenges, marketers plan to increase programmatic spending in 2024
Digiday· 1 day agoProgrammatic marketers are having a tough go of it. At the Digiday Programmatic Marketing Summit...
Insider Sale: President of Engineering Mukul Kumar Sells 7,000 Shares of PubMatic Inc (PUBM)
GuruFocus.com via Yahoo Finance· 4 days agoThis recent transaction follows a trend observed over the past year, where there have been 71...
PubMatic and Klarna Partner for Programmatic Advertising, Increasing Engagement Rates
WWD via Yahoo Finance· 2 days agoPubMatic has teamed up with Klarna to help the payments and shopping assistant company scale its...
Council Post: Are Native Ads Going To Be Ruling In Programmatic?
Forbes· 3 days agoRoman Vrublivskyi is the experienced CEO of SmartHub, a global ad tech company that provides white-label programmatic solutions. Seventy percent of users dislike mobile ads ...
Netflix and Trade Desk stocks retain Overweight ratings, targets unchanged By Investing.com
Investing.com· 7 days agoNetflix's price target remains set at $705.00, and The Trade Desk's target is held steady at...
Hyper-Casual Games Draw A Third Of In-App Ad Share In Category
MediaPost· 12 hours agoHyper-casual games are now drawing 34.4% of in-app advertising in the casual game category, according to an analysis by Mintegral, GameAnalytics and Tenjin. Puzzle games follow ...
ITV Relies on SAS to Deliver Personalized Ads to 40M Users of ITVX
TV Technology via Yahoo News· 20 hours agoSAS logo. CARY, N.C.—The UK's largest commercial broadcaster ITV has released new details on how it...
As Roblox expands its advertising network, child safety concerns are on the horizon
Digiday· 2 days agoRoblox’s foray into advertising is a potential godsend for marketers looking to reach both Gen Z and...
