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Brands Face Growing Pressure From Activist Shareholders Over LGBTQ Marketing
The Wall Street Journal· 6 days agoHowever, the propositions are becoming both more numerous and better constructed. And they are...
Target pulls back its most controversial merchandise after boycott
TheStreet.com· 4 days agoTarget is reversing a huge decision amid recent criticism that has drained its pockets. Target (TGT) has changed its tune on the future of its most controversial merchandise. The retailer is ...
AB InBev reports higher-than-expected revenue in first quarter despite ongoing weakness in the US
Associated Press Finance via Yahoo Finance· 7 days agoAnheuser-Busch InBev reported higher-than-expected revenue in the first quarter despite lower sales...
AB InBev Volume Drops Less Than Expected Despite Bud Light Controversy — Update
Morningstar· 7 days agoThe fall was mainly driven by the United States, which saw organic volumes drop 9.9% due to the impact of Bud Light sales to retailers. Sales in the region ...
Marketing Briefing: Backlash 'a sign of the times' as major brands like Apple and Bumble pull ads...
Digiday· 24 hours agoLast Thursday, Apple apologized for its latest iPad ad “Crush” — which was released just two days...
If You Drink Only One Hard Seltzer This Summer, Make It This One
Cheapism via AOL· 4 days agoPool season's coming up, and there's nothing better to cruise through summer days with than a frosty...
AB InBev Volume Drops Less Than Expected Despite Bud Light Controversy
The Wall Street Journal· 7 days agoAnheuser-Busch InBev reported a rise in first-quarter underlying profits as organic revenue grew...
Summer of sport to help revive global beer sales
Reuters· 7 days agoIts sales have been hit hard by a boycott of key U.S. brand Bud Light, but the impact is now set to ease over a year after it started. "Now we are past...
Target pulls back its most controversial merchandise after boycott
TheStreet via Yahoo Finance· 4 days agoTarget wasn’t the only company last year to face a boycott over its support of the LGBTQ community....
Anheuser-Busch Stock Rallies On Earnings, But Boycott Pain Persists
Investor's Business Daily· 6 days agoAnheuser-Busch stock rallied Wednesday after the beer and beverage behemoth cleared estimates for...