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Amid Diddy's Abuse Video, Even More Brands Have Cut Ties
The Root via Yahoo News· 6 days agoSince CNN released the disturbing 2016 video of Sean “Diddy” Combs assaulting singer Cassie on May...
Reddit COO on ad growth, licensing to AI firms & brand safety amid social media scrutiny
The Drum· 4 days agoSince joining the company in 2018 from Time Inc., where she served as COO and president of digital, Wong has been charged with building Reddit’s business. The Drum: Can you ...
Akin's big get ahead of tax showdown
Politico· 7 days agoFIRST IN PI — ANNALS OF ANTITRUST LOBBYING: Farm and food businesses are launching a new digital ad buy of roughly $50,000 to push for reviving the Robinson-Patman ...
The gateway to conversions: 5 ways retailers can create incremental opportunity
The Drum· 21 hours agoHow can we find new shoppers and capture incremental purchases? Connexity's director of marketing...
TikTok Launches New Media Buying Certification
Social Media Today· 7 days agoTikTok has announced a new certification, in addition to its “TikTok University” initiative, with marketing pros now able to obtain an official “Media Buying” qualification, that they can then ...
Is Google A Buy Amid Advertising, Search Revelations At Marketing Live?
Investor's Business Daily· 4 days agoAt Google Marketing Live 2024, the company introduced new products and features for advertisers that...
How advertisers can put data at the heart of creativity
The Drum· 5 days agoAdvertisers obsess over how to use data to optimize their media selection and targeting strategies....
Southwest finally caves, allows Google Flights access to prices
Boing Boing· 4 days agoIt's always bugged my that Southwest refused to allow Google Flights (or other third party booking...
Hot 'Love': Mike's Hot Honey Debuts Pairing Campaign
MediaPost· 6 days agoMike's Hot Honey is kicking off its second ad campaign, highlighting unusual food pairings, called “You'll Love It With Mike’s.” The creative, by Chase Design Group, illustrates ...
Inside CosMc’s: Slow drive-thru service may undercut customization’s perks
Restaurant Dive via Yahoo Finance· 5 days agoMcDonald’s spinoff brand, which targets Gen Z with highly caffeinated drinks and snacks, is a...
